In this episode, Mason Still, CEO of Blueverse, unfolds the journey from a college startup to aiming for significant revenue growth within a short span. Starting with $200,000 in annual revenue and a dynamic team, Blueverse is poised for expansion, focusing initially on Texas. Mason shares insights into the inception of Blueverse among college friends, turning promotional activities into a tech venture that addresses small businesses' challenges. The discussion touches on the hurdles of being a first-time founder, the importance of pinpointing the right problem, and differentiating from competitors like Groupon. Blueverse's strategy emphasizes local engagement and providing businesses with a platform for better digital visibility without the heavy discounting demanded by other platforms.
Notable Questions We Asked:Q: How did your experiences in college lead to founding Blueverse?
A: The team leveraged their promotional activities and strong friendship to start a venture that could address real-world problems.
Q: What major challenges did you face as a first-time founder?
A: Understanding the critical aspect of solving the right problem and maintaining conviction in their solution was a significant learning curve.
Q: How does Blueverse differentiate from platforms like Groupon?
A: Unlike Groupon, which requires businesses to offer steep discounts, Blueverse provides flexibility in deal offerings, aligning more closely with businesses' needs.
Q: How important is having a technical co-founder in a tech startup?
A: Essential, as in-house development leads to faster progress and better product evolution compared to relying solely on contracted development.
Q: What is your strategy for scaling outside your current market?
A: Focusing on dominating the local Texas market with plans to gradually expand, prioritizing areas with high potential for engagement.
Chapters:00:00 Intro
00:10 Company Stats
00:38 The Genesis of Blueverse
01:39 The Challenges of a First-Time Founder
02:35 Solving the Right Problem
04:00 In-House Development
05:00 Bootstrapping and Raising Capital
06:01 Focusing on Texas
06:44 Competing with Groupon
08:18 How to Get Involved with Blueverse
Listen on:
OUR WEBSITE
YOUTUBE
APPLE PODCASTS
SPOTIFY
GOOGLE PODCASTS
Add us on:
TIKTOK
#Blueverse #StartupGrowth #Entrepreneurship #TechStartups #SmallBusinessSolutions #LocalMarketing #BusinessStrategy #RapidGrowth #CollegeStartup #TechInnovation
Blueverse, Startup Growth, Entrepreneurship, Tech Startups, Small Business Solutions, Local Marketing, Business Strategy, Rapid Growth, College Startup, Tech Innovation, Addressing Market Needs, First-Time Founder Challenges, Groupon Alternatives, Local Market Focus, Digital Marketing for Small Businesses
How to Raise $9 Million in Grants for Biotech
The $10M Serial Inventor
AI Investing - Venture Capitalist Expert Panel
How Nift Scaled to 45 Million Activations
The 10 Touch Marketing Funnel
How to Sell to Enterprise Clients
Protecting $1 Billion+ in SaaS Revenue
150 Startup Investments
Brother in Business Making Millions
Shuckin to $30 million and 500 Employees
$10 Million with 2 Employees!
$40 Million and 800 Employees - The Custom Software Juggernaut
AI Resurrected George Carlin?! | AI Expert Panel #2
$1.3 Million Blue-collar Bullion in Construction Tech
400,000 Crypto DeFi Community Members
$10 Million Invested in SpaceX, Stripe, Uber, and Coinbase
How This CEO Sold His 3 Startups for Millions
"7 Ways to Raise Capital for Your Business" with Paul Silva of River Valley Investors Angel Group | 338
"Treating Clients Like Dinner Guests" with Robert Esposito Founder of US Relocators | 337
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show