Show Summary
In this episode, Shailyn talks about the thing most accountants neglect but value at the same time. She figures a lot of listeners get their business by word of mouth. But the reality is that they are not staying in touch with their past clients and referral network. It's the most significant missed opportunity.
Shaily also believes that the outsourcing part sounds like it will be huge. If one has a firm, they don't want to do their marketing. But if they don't know who to hire, they will miss out on the real benefit of outsourced help.
One of the things to note in this episode is how to hook your audience from the very beginning, especially in doing social media posts. Get them to click the "see more button."
Website:
https://www.yoursocialmediasherpa.com/
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https://www.facebook.com/hakimian45
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https://www.linkedin.com/in/hakimian45/
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https://www.youtube.com/user/xxxtalkaholicxxx
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https://www.tiktok.com/@hakimian45/
Corporate Partner:
Geraldine Carter: How CPAs Can Get Down to 40 Hours
Billie Anne Grigg: Insider Access Look on Profit First Professionals
Inna Korenzvit: Running a Successful Accounting Firm as a Family Business
Tim Thompson: Tax Transformation: Turning Junk into Treasure
Lori Hardtke: Knowing What You Don't Want
Harley Liechty: Distinguishing Yourself in the Business
Kathy Dise: Budgeting Strategies
10 Years of Profit First: A Special GMAP Anniversary Episode
Maddie Craig: Building the Brand of YOU
Jonathan Bello: How to Build Strong Accounting and Bookkeeping Teams
April Stroink: A Coaching Journey of Resilience and Success
Sarah Webb: Working with Licensed Professionals
Andrew Berg: Journey to Modern Accounting Firm
Elaine Pofeldt: Building a Million-Dollar, One-Person Business
Deanna Zubrickas: Relay's New Partner Program
Sue Fulmer: How My Experience at PFP Sets It Apart from My Previous Workplace
Hope Blankenship: Small Business Growth and Entrepreneurial Story
Stacey Seguin: Redefining Rules in Life
Dan Richards: PracticeWIN
Stacy Herman Lang: Acquiring a Book of Business
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