Today we speak to a growth strategist, founder and managing director of the consulting company JK Access, Anna Jona Koch. With 15 years of experience in communication and business development in the leading media and lifestyle brand companies such as Philipp Plein, ELLE and the German Football Association, Jona has a lot to tell. In this episode, she shares her take on what is the best investment a brand can make when it comes to their communication strategy. Jona reveals how brands can combine storytelling with business objectives to create a profound impact on culture and company revenue. Last but not least, we brush up on her early exposure to political dynamics, her unique approach to networking and deep connection to football, such as FC Viktoria Berlin.
Join this conversation with Anna Jona Koch and feel the energy that is present during the Women Authors of Achievements live podcasts!
Read more about the Women Authors of Achievement (WAA) Podcast via https://waa.berlin/info
Follow us on Instagram & find us on LinkedIn
Subscribe to our newsletter via https://waa.berlin/#newsletter
E.91 Learning to pursue things one loves and embracing personal freedom with Miriam Wohlfarth (Live Podcast)
E.90 Recognizing crises as opportunities and living life on one's own terms with Kathrin Anselm (Live Podcast)
E.89 Awakening for change with Susann Sitte and Birgit Amelung (Live Podcast)
E.88 Exploring the significance of Berlin State Opera in the modern world with Anja Gossens (Live Podcast)
E.87 Discovering Mexico City's journey to becoming the World Design Capital with Andrea Cesarman
E.86 Preserving Mexican artisanal craftsmanship with Melissa Avila
E.85 Reflecting on the influence of WAA Podcast and sharing the learnings with Daria Suvorova
E.84 Bridging the gap for female-founded startups in Europe with Bettine Schmitz
E.83 Celebrating the most powerful women in business with Selma Stern
E.82 Building a sustainable future with the help of Artificial Intelligence with Lucile Bonnin
E.80 Reimagining the future of food and the next generation of proteins with Tanja Bogumil
E.79 Shifting between professions to become a self-taught perfumer with Marie-Pierre Blanchette
E.78 Moving up the ranks at Wall Street and redefining the essence of success with Layla Qassim
E.77 Understanding why not all that glitters is gold with Guya Merkle (Live Podcast)
E.76 Learning how to harness your impatience and turn adversity into opportunity with Annabelle Mandeng (Live Podcast)
E.75 Smashing taboos surrounding women's intimate health with Dr. Vivien Karl
E.74 Empowering women through financial independence with Dr. Nakeema Stefflbauer (Live Podcast)
E.73 Embarking on a journey from entrepreneurship to the UK's first women-focused VC with Samira Ann Qassim
E.72 Romanticizing local journalism and shaping the future of social media marketing with Gesa Mayr
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money