Joining us in this episode is Peg Buehrle and Michelle Calcasola from ActionCOACH Columbus.
We have Peg and Michelle on for this episode because of their insights on how they help businesses see opportunities, rather than doom and gloom, during economic downturns. The business community as a whole is experiencing this now during the COVID-19 pandemic.
How do you effectively work from home? From the business perspective, it's about accountability. Employee perspective, it's about balance of work and family within your home.
Recommendations for small businesses with employees working from home? Communicate frequently. Have small huddles daily.
Small businesses need to stick to your vision and goals. Don't compare what we are going through now to the Great Recession. Plus, look for government relief resources available now.
What is imperative right now is for business owners to focus on the future. From the "essential businesses" perspective, there is still cash flow, but is still a stressful time. You still have employees, but you have to keep them safe.
Marketing tactics during this time? Has to be changed, your message has to shift. Can your business pivot in the short term to keep employees and cash flow coming?
This is changing the way we look at our individual businesses. This is and can be an opportunity for your business.
Why continue being a chamber member? You're not alone, it is community. Plus, there may be chamber resources at your fingertips that you never realized were as valuable as they are right now.
Stay tuned through the end of the episode to hear about a special offer from ActionCOACH Columbus happening in early April 2020.
Thank you for downloading, listening and subscribing to Business Inspires, a TriVillage Chamber Partnership podcast, presented by The Village of Marble Cliff. With more than 60 years as an integral part of the Grandview, Upper Arlington and Marble Cliff communities, the TriVillage Chamber Partnership is dedicated to a singular purpose - the success of the business community.
To schedule a guest appearance, or find out more about sponsoring Business Inspires, send an email to david@chamberpartnership.org
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