Jim Serpico is an acclaimed TV & film producer, writer and director. His credits include Blow, Rescue Me, Maron and, most recently, the FX original documentary Hysterical. He also runs a comedy record label and manages comedic talent. So then, how did this successful and busy entertainment professional wind up baking and selling bread at farmers’ markets? Rob Petrone chats with Jim about founding Side Hustle Artisanal Bread Company during a global pandemic and the parallels between the food and entertainment industries.
Side Hustle Artisanal Bread Company: https://sidehustleartisanalbread.com/
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