Why is it important to communicate in your marketing your ESG efforts?
In this episode Christian Bartsch will look into the needs to communicate your positive efforts to protecting the environment, society and governance.
People tend to overcomplicate and misinterpret the taxonomy around ESG.
Even small companies can make ESG into a competitive advantage. You do not need to spend thousands of bucks to become ESG compliant.
There are a few simple steps and a mindset shift. Nevertheless, we want to focus on communicating our positive contribution to the environment and society. How do we achieve this kind of ethical marketing?
GET THIS BOOK >>>
Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B busineses: Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:
ISBN: 979-8-488609-90-7 Softcover
ISBN: 979-8-797126-01-0 Hardcover
ASIN: B078WX5VKF Kindle edition
or read more about it here:
https://meetchrisbartsch.com/books-on-marketing/
How banks, venture capital and venture investors help you grow
Increase sales without falling for this trap
How to boost cooperations and supplier relationships
How to systematize your business for profit scaling
How to deal with problematic buyers that suddenly turn toxic
Hire for Mindset (aka work attitude) - not Grades or academic titles
Scaling towards sustainable business models
How to increase the trust a buyer will invest in you?
Outsource without being distracted
Why is your client avatar a tripping stone or stepping stone?
The 3 Stages towards business growth
Designing a business from scratch that already exists
The sustainable idea - Green Cyber Security
The sustainable idea - The fossil fuel scam
Do we really need to prevent greenwashing in cyber security
Why is it important to implement a green cyber security in an organization?
B2B startup sales strategies
CyberAttacks are hurting everyone. So, how do we prevent this? Investing!
Trust is an important part of driving sustainability in an organization
What are the In-Demand Content Marketing Formats for 2023
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show