Close your eyes and imagine a Q&A session with not one, but two lovely hosts. Now, open your eyes.
For this session, Joe was joined by the wonderful Diane Wiredu – a messaging expert and the founder of Lion Words. Diane spends her days helping SaaS and B2B businesses find their message market fit.
The pair interviewed the bestselling author of Obviously Awesome, April Dunford. April is a consultant and the world’s leading expert on product positioning. She has spent 25 years working as a VP of Marketing at fast-growing tech companies and launching 16 different products to market for businesses large and small.
In this session they investigated:
📞 The importance of the first-call pitch
⚾ How you can tighten up your positioning so that your pitch hits a homerun.
🔑 Making sure you make the most out of your pipeline
Using AI in social media
The Current State of AI and Its Impact on Marketers - Ross Simmonds
The Future of Marketing - Hubspot MD Mark Barry
How to operate with more courage and less fear - David McQueen
Rapha CMO - What can cycling teach us about equality?
Marketing leadership (no matter your job title) - Ellie Norman, Chief Communications Officer of Man Utd
CPO/Ex-CMO of Tony's Chocolonely: Lessons in profitable, ethical marketing
Sir John Hegarty speaks The Business of Creativity
Noah Kagan on entrepreneurship
Marketing Effectiveness: Grace Kite and Tom Roach interview one another!
How to get more customer reviews and why they matter
What are the recent changes to email marketing, and how should you react? - Eman Ismail
Using Whatsapp to help build community, customers and a content goldmine - Anthony Rose, Seedlegals
How to build a social media strategy step by step
What are 2024’s top social media trends & must-use platforms? - Sophie Miller, Pretty Little Marketer
how to create clear marketing budgets
Market Research with Dana DiGregorio
How to find focus (for you and your boss!) - Wendy Melville
How to create high-impact content when your resources are stretched
Transform your marketing career by being a better public speaker
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The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast