415: How Sports Betting Apps Hook Users by Design

On this episode, we welcome Professor Matthew Bakowicz to the show to discuss the growth of sports betting and how popular betting apps like DraftKings hook users by design. Matt is the program director of Sports Business Management at American University’s Kogod School of Business, as a guest.

Before academia, he managed sportsbook operations for DraftKings at Foxwoods, overseeing more than $400 million in wagers, risk management, and compliance.

The post 415: How Sports Betting Apps Hook Users by Design first appeared on Persuasion by the Pint.