Match Group wanted the world to know it had secured 1,000 business licenses from OpenAI. In a press release, the company claimed that giving employees access to the full suite of ChatGPT tools has not only improved productivity but also altered the culture. The company disclosed in the press release that it was written by ChatGPT and edited by the company’s communication professionals. Opinions about the propriety of using AI to craft press releases run the gamut. Neville and Shel consider this broad range of views in this short midweek episode.
Links from this episode
The next monthly, long-form episode of FIR will drop on Monday, March 25.
We host a Communicators Zoom Chat most Thursdays at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.
Special thanks to Jay Moonah for the opening and closing music.
You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. You can catch up with both co-hosts on Neville’s blog and Shel’s blog. Neville’s Asides blog is also available.
Disclaimer: The opinions expressed in this podcast are Shel’s and Neville’s and do not reflect the views of their employers and/or clients.
The post FIR #391: Match Group Swipes Right on AI-Generated Press Release appeared first on FIR Podcast Network.
FIR #410: Who’s Behind All Those Fake LinkedIn Profiles?
FIR #409: Just Another Fad
FIR #108: AI’s Impact on Jobs, Quantified
FIR #407: AI Is Changing How Managers Manage
FIR #406: Alas, SEO, We Knew You Well
FIR #405: Gen Z’s Connection with Influencers
FIR #404: Purpose Without the Peril
FIR #403: Does Marketing Need a Separate Ethics Standard for AI?
FIR #402: Your Favorite Social Network Just Shut Down. Now What?
FIR #401: The Battle Between PIOs and Journalists
FIR #400: Love Them Or Hate Them, Press Releases Can Still Deliver Value
FIR #399: No More Cookies For You
FIR #398: The AI Version of Your (or Anybody’s) Voice
FIR #397: Some Thought Leadership on Thought Leadership
FIR #396: Will AI End Google’s Search Dominance?
FIR #395: Extra! Extra! Read All About It! (In Print!)
FIR #394: Marketers, Boards, and AI
FIR #393: Will Jinfluencers Eclipse Traditional Journalism?
FIR #392: Going Below the Surface into Dark Social Media
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
CMO Confidential