A Protocol for Better Practice Brand Building

In this episode, we discuss marketing your practice. More specifically, we discuss the attitude and the content of your brand —whether it’s your social media presence, homepage, or more traditional ways your patients discover you. A few notable points from the episode: - What is your practice’s brand? - Is it best to focus on ailments, treatments, or the patient experience? - Why a qualified practitioner is the least qualified to judge your website. - Matchmaking yourself with the perfect patient fits. Dr. Jaclyn Chasse, VP Emerson Ecologics / Wellevate, and Naturopathic Doctor & Lisa Murray, Licensed Dietitian, Herbalist, Emerson Ecologics / Wellevate About Best Practice There are so many patients that need our help, and that need an integrative, naturopathic, functional approach to healthcare. The health of our business sets the pace for how many patients we’ll be able to support, how many we can help find wellness, and how much impact we can have on our community.