E3. Grant Writer: When Positioning Is Clear, Competition Disappears

2026-02-02

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If you have ever thought that there are too many grant writers for you to be successful, this episode of Grant CEO will shift how you see (and do) business.Today, I’m unpacking a concept that stood out to one of my coaching clients: “You can’t compare what doesn’t compete.”I break down why comparison is a sign of unclear Positioning, and how owning your unique expertise allows you to stop competing and start leading. Using the idea of fingerprint positioning, I explain how your background, niche, and experience become as...

If you have ever thought that there are too many grant writers for you to be successful, this episode of Grant CEO will shift how you see (and do) business.

Today, I’m unpacking a concept that stood out to one of my coaching clients: “You can’t compare what doesn’t compete.”

I break down why comparison is a sign of unclear Positioning, and how owning your unique expertise allows you to stop competing and start leading. Using the idea of fingerprint positioning, I explain how your background, niche, and experience become assets when claimed with confidence.

You’ll also hear how stepping into your Power changes how you show up in sales conversations, helps you attract aligned clients, and makes you irrefutable—not replaceable.

In this episode:

00:00:00 Power Over Comparison

00:04:43 Fingerprint Positioning Strategy

00:11:29 Niche Clarity Eliminates Competition

This podcast is produced by Ideablossoms.

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About DeaRonda Harrison:

DeaRonda Harrison is the founder of June First Firm and host of the Grant CEO podcast, a show for experienced grant writers ready to step into the role of strategic, confident CEO of their own scalable business. With over a decade of experience, she’s helped nonprofits secure more than $45 million in funding.

Today, DeaRonda coaches grant writing consultants on pricing their services, setting boundaries, and moving from freelance grant writer to CEO. Through her You Are the Prize™ Framework, she helps grant professionals build sustainable, profitable grant writing businesses.

Grant CEO Assessment: https://grantceo.com/

LinkedIn: https://www.linkedin.com/in/dearondaharrison/

Instagram: https://www.instagram.com/dearondaharrison/

Website: https://junefirstfirm.com/

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