In this episode, we dive deep into the world of payment processing, where stability is king. Discovering that payment processors prefer steady growth over sudden spikes, emphasizing the need for consistency in business performance. Financial stability and risk management are top priorities for processors, requiring startups and ecommerce businesses to prove their financial strength to gain trust.
We also discuss how useful it can be to communicate everything to you're processor, so when they see huge spikes, they will be less inclined to hold your money, and how building a reliable track record, known as "seasoning," is a key factor in earning approval.
By understanding these principles, businesses can form solid partnerships with payment processors, paving the way for sustainable growth in the digital marketplace.
In This Episode:
Connect with Rudy Mawer:
Connect with Ruben:
https://www.goatpayments.com/
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