Looking to add a new research method to your stack? Diary studies are a great way to get to know what your users are thinking in context, plus they can be run remotely! We chatted with Tony Turner, Lead UX Researcher at Progressive Insurance, about how his team uses diary studies to build out better customer experiences.
He offered some tips on scaling up diary studies, which tools he uses to get the job done, and how he uses the data he gathers from diary studies to build out customer journey maps.
Highlights
Resources Mentioned in the Episode
About our Guest
Tony Turner is a Senior Product Designer at Paramount (formerly Meta). At the time of our interview he was Lead UX Researcher at Progressive Insurance where he led all kinds of user research, like usability testing, contextual inquiries, card sorts, tree studies, first click studies, surveys and interviews. He's interested in HCI and studied Cognitive Science during undergrad.
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