Episode 183 - Personal Branding: Encourage People to Take Pictures of You
A great way of getting the word out about what you have to offer your community is to have someone else do it for you.
That's one reason why it's so easy for celebrities to grow their personal brands. Everywhere they go, their pictures are taken and shared with the world. They have no privacy. And in most cases that's okay with them. That's life in the public eye. That's free publicity.
In rare instances, however - certain live performances such as the two I saw recently, by Dane Cook, the comedian, and Jethro Tull, the rock band - photographs and video recordings are forbidden. They don't like the distraction, for one thing. They also want complete control of their intellectual property.
Not to mention...they're so ridiculously successful, they can afford to take that position.
Most of us, though, not so much.
We don't want to be like them if we're in marketing, advertising and sales of any sort. We don't want to be like them if we want the opportunity to reach an exponentially larger audience. We don't want to be like them if we want our followers, friends and fans to spread the word about us to their own respective social media networks, making it possible for us to get in front of people we would never have the chance to connect with otherwise.
We want to increase our chances of going viral and extending the reach of the messages we share with our constituents and stakeholders.
If we care at all about personal branding, we don't just want to allow people to take pictures of us, we want to encourage it.
AMA Boston, Leadership, Marketing, Social Media and More with Emilee Cocuzzo
How Can Your Products and Services Bring People Together?
Are You a Double Threat on Social Media?
The Continuation of My Teaching Journey, AMA Boston, the Domino’s Free Pizza Campaign, Coach Prime and More
Answering Questions about Social Media from Northeastern University Grad Students
Teaching Marketing, Social Media, Business and Other Things on My Mind
A Great Football Coach, A Great Personal Brand
Personal Branding, Marketing Trends, Social Media and More
Let Go of the Message
Lift Others Up on Social Media
Threads, AI, Personal Branding, Church and More
Teaching, PR, Inspirational Stories and More with Kim Ring
The Boston Marathon, a Megaphone, Weather Forecasts and More
The Importance of Having a Personal Brand
Selling Ice Cream, Attending Church, Teaching Marketing and More
Making It a Pleasure, Not a Pain, for Your Customers and Clients
Agency Life, Qualitative Research, Walking, Flying and More with Casey Mohan
Social Media, Samuel Adams and More
How to Crush It on Social Media with Kris Bryant
Join Podbean Ads Marketplace and connect with engaged listeners.
Advertise Today
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
The Marketing Secrets Show
Right About Now with Ryan Alford
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast