Didn’t See It Coming with Marc Stoiber
Business:Marketing
One of my all-time favorite shoe designers, John Fluevog, is rumoured to be leaving the company he founded and built over the past 40 years.
When ANY founder leaves, it can be bumpy for the brand. But when that someone is Fluevog, whose design ethos defined the company, the brand can be in for a VERY rough ride in uncharted waters.
So how does a brand survive the departure (or death) of an iconic founder? I thought it would make for a great conversation. So I went on the air and chatted with CFAX radio's Mark Brennae about it.
Hope you enjoy the interview!
If you like this podcast, don't forget to subscribe to hear all my latest episodes. And while you're at it, make sure you subscribe to my newsletter to get my Insights straight to your inbox. Finally, please leave a positive comment in iTunes. It means the world to me.
How to create a transformative personal brand
Getting your brand story right... finally!
How to build a values based brand that lets you sleep at night
Fashion, COVID, and unleashing entrepreneurial creativity
Delivering brand disruption, one order at a time
Doing a successful pandemic brand pivot
In disruptive times, you need outsider marketing
From idea to innovation to business success: the story frustrated entrepreneurs need to hear
Build a better brand with customer discovery
Test or trust: the idea validation debate rages on
What goes into a great elevator pitch?
Do sustainability and real estate marketing mix?
Solar lighting: unleashing the brand
How to build a top tech city brand
The rise and fall of podcasting?
The Calgary Stampede brand: evolve or die?
Pushing past your comfort zone: my University of Adversity interview
Can you eliminate gender stereotyping from advertising?
Drake, the Raptors, and the EU election: What's the brand connection?
What's in the coffee? The unlikely rise of McDonald's brand brew.
Join Podbean Ads Marketplace and connect with engaged listeners.
Advertise Today
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Influence Factor by The Influencer Marketing Factory
The Agile Brand™ with Greg Kihlstrom
Better Advertising with BTR Media