The Survival to Thrival Podcast
Business
How do you create a playbook to find Go-To-Market (GTM) Fit? A GTM playbook is a repeatable map for finding and winning customers over and over again. But what does it look like? Who builds it? What are the common challenges startups might face when creating one? These are the questions addressed by co-authors Tae Hea Nahm and Bob Tinker.
How we unlocked growth and became a unicorn: The youngest CEO of a unicorn, April Koh, explains her strategy for finding Go to Market Fit
Best strategies to implement product-led growth
Why should you be a first customer?
How do you win your first customers?
How Kyum Kim, co-founder of Blind, successfully took the Korean app to the US market
Implementing GTM Fit in the real world
Introducing Unlock: A New Resource for Finding GTM Fit and Unlocking Growth
GTM Strategy for Europe Vs America: What are the differences?
Becoming a Modern CRO: The next evolution from SVP Sales
1st Time CEO Gamechanger: Think in Swimlanes
CEO Unlearning: The Struggles and Challenges
How the Sales Leader of Arista and Rubrik Un-learned from $1M to $2B of revenue
How do you not get fired as a startup founder? Change or be Changed
Demystifying sales comp for early Go To Market teams
Go-To-Market Metrics: What's important and what they tell you
Identifying Urgent Pain and Finding your Wow
Getting Your Company Behind the GTM Playbook
Building and Leading Fully Remote Teams
Re-finding GTM Fit in an economic downturn
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