Let’s face it, the way associations acquire members has changed immensely in recent years. So, in this episode, we provide ways to boost acquisition and loyalty by letting members talk about their positive experiences. It's called user-generated content and it can create influencers out of your members, suppliers and exhibitors. We chat with Joel Resnik co-founder and chief revenue officer of Gather Voices, about humanizing your association through UGC.
Show notes
At 3:15, we discuss 15 Content Ideas to Generate Customer Loyalty (And Signs It's Working), from Forbes
Ep. 26 - Love at Foresight: The Future of Association Boards
Ep. 25 - Conversation Starters: Upping Your Networking 'Game'
Episode 24 - Next-Level Events: Elevating Your Live Events Game
Episode 23 - ’Tis the Season: Tips for Grant Writing
Episode 22 - People First: Building an Inclusive Culture
Episode 21 - ’Break’ing the Mold: Creating an Innovation Fund for Your Association
Episode 20 - Stop the Presses: The Future of Association Communications
Episode 19 - Lots of TLC: Community Organizing for Associations
Episode 18 - For the Love of Podcasts: Amplifying the Voice of Associations, Anywhere
Episode 17 - What the Fs: Building Effective Relationships with Lawmakers
Episode 16 - Put Me In Coach: The Importance of Executive Coaching for Association Leaders
Episode 15 - Elevating Engagement: Creating Exceptional Member Experiences
Episode 14 - Be a Cruise Director: Connecting Members and Navigating Growth
Episode 13 - Balancing Act: Creating a State of Well-Being in Your Association
Episode 12 - Purposeful Presence: The Future of Work for Associations
Episode 11 - Let’s Get Personal: Tips for Advancing Your Personal Brand
Episode 10 - Every Member Matters: Knocking on Doors and Creating Authentic Membership Journeys
Episode 9 - The Karaoke Effect: Engaging Members Through a Community Forum
Episode 8 - Crafting a Compelling Data Narrative: Telling a Story Through Data
Episode 7 - What’s New in Non-Dues Revenue: Opportunities to Diversify Revenue Streams
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