Gretta Dare is owner and president of The Status Agency. Gretta has an intuitive yet methodical skill set of being able to drop herself into a market and a community and within 48 hours she can verbally paint a picture of that market, it's needs, and how your product will or currently is perceived in the market. I'm amazed at how deadly accurate she can be as well. I can say that because she worked for me as my VP of Marketing & Leasing in a previous life. Last year, Gretta left the day to day operations of a large student housing company to start Status Agency which is a marketing agency that not only serves student housing and multi-family clients, but she has a huge focus on small businesses and entrepreneurs. In the episode with Gretta we focus on the fact that marketing is more about the research and less about the design and feel of the product and your logo. And that's why I start with this podcast 1st because this is really where developments and rehab projects need to be conceived... after the research has been analyzed and you understand the needs of the market.
What's Behind the Leasing Dip - SHI911
P3 Student Housing Pipeline - SHI910
Behind the Biz w/ TheGuarantors - SHI909
Turn Talk 2024 - SHI 908
Behind the Biz w/ BSB Design - SHI907
16th Annual Interface Student Housing Conference Preview - SHI906
Parental Leave & The Student Housing Industry - SHI905
Stacey Lecocke - Profiles in Student Housing - SHI0904
After the Super Bowl Episode - SHI903
Matt Maxa - Profiles in Student Housing - SHI902
SHI901 - International Student Enrollment Forecast
Behind-the-Biz with Dojo Networks - SHI.807
Navigating Centralized Services - SHI 806
Krystle Coleman - Profiles in Student Housing - SHI805
End of Season Snapshot - SHI804
Fall 2023 Conference Line Up - SHI803
Behind The Biz with LEAP - SHI802
Off-Campus Summit - SHI801
ESG & Student Housing - SHI726
Jessica Nix - Profiles in Student Housing -SHI725
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