Didn’t See It Coming with Marc Stoiber
Business:Marketing
There's no arguing Donald Trump the candidate had a distinct brand. But now that he's president, that brand needs to shift. Can he cross the gap?
CFAX 1070's Mark Brennae invited me to talk about which elements of the Trump brand should remain consistent, which need to be retooled, and what will happen if he can't make the transition.
How to create a transformative personal brand
Getting your brand story right... finally!
How to build a values based brand that lets you sleep at night
Fashion, COVID, and unleashing entrepreneurial creativity
Delivering brand disruption, one order at a time
Doing a successful pandemic brand pivot
In disruptive times, you need outsider marketing
From idea to innovation to business success: the story frustrated entrepreneurs need to hear
Build a better brand with customer discovery
Test or trust: the idea validation debate rages on
What goes into a great elevator pitch?
Do sustainability and real estate marketing mix?
Solar lighting: unleashing the brand
How to build a top tech city brand
The rise and fall of podcasting?
The Calgary Stampede brand: evolve or die?
Pushing past your comfort zone: my University of Adversity interview
Can you eliminate gender stereotyping from advertising?
Drake, the Raptors, and the EU election: What's the brand connection?
What's in the coffee? The unlikely rise of McDonald's brand brew.
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