• In today's marketplace, prospects are overwhelmed by a daily stream of sales message. As a result, they have retreated into a bunker. That makes it hard for you to talk to prospects in the traditional way.
• You need to provide Free Value to attract prospects out of their bunker. This can be anything including product samples, consulting time, creative solutions, and technical support. The higher the value you provide, the more prospects you will attract.
• You get to decide which prospects get the free value.
The New Economy Advisor
Intersections A.I. Episode 1: Cubism. Entropy & Green Eggs and Ham
Get Your Business Ready For The Future: Listen to The New Factory Thinker By Bill Bishop
Chapter 1: A River Runs Through It
Chapter 2: The New Factory Thinker
Chapter 3: The Singularity Is Here
Chapter 4.1: The New Realities
Chapter 4.2: The New Realities (Part 2)
Chapter 5: Harry: An Old Factory Thinker
Chapter 6: Harry: A New Factory Thinker
Chapter 7: The Old Factory Model
Chapter 8: The New Factory Model
Chapter 9: Start With Who You Want To Help
Chapter 10: The BIG Goal
Chapter 11: The BIG Problem
Chapter 12: The Signature Solution
Chapter 13: Free Value
Chapter 14: Membership Programs
Chapter 15: The One-Stop Store
Chapter 16: Less Resources
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