Paul Bresenden, CMO of Bromic Heaters and President of 454 Creative, started his career with zero experience in global marketing.
He’s led a brilliant build of a “headless CMS” and “PIM” to optimize SEO for Bromic Heaters with a single domain and unique websites for their in-country marketing and distribution around the world.
Paul is brilliant and shares a massive amount of information about all that he’s learned and implemented.
Links:
https://www.bromic.com/
www.454creative.com
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Paul - https://www.linkedin.com/in/pbresenden/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
Global UX and Engagement - Show #126
Think Big! - Show #125
Unify Global Marketing and Succeed - Show #124
CGI Simplifies Localization in Car Advertising - Show #123
Picking International Partners - Show #122
AI Translation Expert Tells All - Show #121
Resources for Exporters – No Need to Go it Alone! - Show #120
Due Diligence and Calculated Risks - Show #119
Localize to Sell Into Global Markets - Show #118
Culture and Curiosity - Show #117
AI and Translation: An Insider’s Perspective - Show #116
Translation Unifies Multilingual Branding and Marketing - Show #115
Software for the Global Automotive Industry - Show #114
Patents, Exporting, and Translation - Show #113
From Chocolate Stress to Joy - Show #112
Dad Jokes and Board Games - Show #111
Third Culture Kid on What We Can Learn From China - Show #110
Applied Research Creates Real-Life Tech Solutions - Show #109
Bible of Messages Meets the PESO Model™ - Show #108
Tech, Logistics, Environmental Impact, and Translation - Show #107
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