The FORD Method in Real Estate. No, not the car company, but an actual method for talking to your clients to build a better relationship with them. FORD stands for Family, Occupation, Recreation, and Dreams. People like to talk about themselves so using this method builds a better bond with your client. Watching tonality, gestures, body language, and just listening are a great way to build that relationship and use this method. Do not make the conversation about you. You are shooting for a 25% about you and 75% about the client. I give some great examples in this podacst of the four subjects you want to discuss.
Three Ways To Add Value As A Buyer's Agent - EP 274 - Real Facts on Real Estate
Do Your Job - EP 273 - Real Facts on Real Estate
Do Online Reviews Matter? - EP 272 - Real Facts on Real Estate
Do You Need to go to College to be a Real Estate Agent in Massachusetts? - EP 271 - Real Facts on Real Estate
Who Really Pays The Commission? - EP 270 - Real Facts on Real Estate
How to Become a Real Estate Agent in Massachusetts - EP 269 - Real Facts on Real Estate
Exclusive Buyer Agency Agreements - EP 268 - Real Facts on Real Estate
Working As A Buyer's Agent - EP 267 - Real Facts on Real Estate
Understanding Home Sale Contingencies - EP 266 - Real Facts on Real Estate
Unlock New Listings With a Suitable Housing Clause - EP 265 - Real Facts on Real Estate
How To Be a Successful Real Estate Agent - EP 264 - Real Facts on Real Estate
Brokering New Construction: Strategies for Agents - EP263 - Real Facts on Real Estate
The Fear Factor: How to Overcome It and Excel as a Realtor® - EP262 - Real Facts on Real Estate
Winning A Bidding War - EP261 - Real Facts on Real Estate
Three Key Reasons for Failure in Real Estate - EP260 - Real Facts on Real Estate
Three Lead Sources That Never Fail - EP259 - Real Facts on Real Estate
Community Connectors in Real Estate - EP258 - Real Facts on Real Estate
Licensing Requirements for Brokering Businesses - EP257 - Real Facts on Real Estate
Setting SMART Goals for Realtors in 2024 - EP256 - Real Facts on Real Estate
Is 2024 a Good Year to Be a Realtor®? -EP255- Real Facts on Real Estate
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