The Scalable Marketing Machine Podcast
Business:Entrepreneurship
Now starts the season of planning. We have hit the home stretch of 2021 and Q4 promises to be full of surprises, I’m sure.
Having a solid goal-setting practice is vital for growth and the one thing you can do for your business to mitigate risk in an ever-changing world.
How much money are you spending and where? What is your ROI? How is your social media team managing your budget? What is your cost per lead?
All of these answers can and need to be tracked on a regular basis for any business. That’s because the rate of change is outpacing our strategies.
When it comes to marketing, working on a quarterly basis turns to be really smart. Having the practice where you are reviewing 3 months worth of data, paying attention to changes in the market, and intentionally crafting a plan will help you stay ahead of the curve.
That’s why today I am sharing the exact high-level template that I use in my planning process for clients. It’s the one-pager you need to extract yourself from the weeds to see the forest from the trees.
I’m excited to guide you through the template to help you plan your quarterly marketing efforts.
Ep. 169: Eat the Frog: Why Starting With the Hardest Task Leads to Success
Ep. 168: Optimizing Online Marketing: Pro Strategies with Jake Madoff
Ep. 167: Decoding Landing Pages: Strategies for Better Conversions With Sam Howard
Ep. 166: Avoiding Burnout: Focused Strategies for Crowded Online Spaces
Ep. 165: The Role of Storytelling in Marketing Campaigns
Ep. 164: Overcoming Entrepreneurial Fear and Embracing Growth with Linda Andrews
Ep. 163: When Marketing Campaigns Flop: Reviving Underperforming Marketing Promotions through Strategic Adjustments
Ep. 162: Avoiding Bottlenecks: Strategies for Building a Sustainable and Fluid Business
Ep. 161: Behind the Success: Rachel Hollis' Marketing Strategies Revealed
Ep. 160: Team Growth: The Power of Strategic Team Building
Ep. 159: Staying Strong: Strategies for Building Resilience and Thriving in the Entrepreneurial Journey
Ep. 158: From Progress to Perfection: Elevate Your Marketing to Achieve Maximum Results
Ep. 157: How Harnessing Competition Can Take Your Business to New Heights
Ep. 156: Leading with Impact: WhichLeadership Style Are You?
Ep. 155: The Secrets of Successful Founders: Key Traits for Effective Leadership and Growth
Ep. 154: Mastering Customer Feedback: 11 Easy Techniques to Secure Reviews
Ep. 153: Your Social Ads Will Fail if You Don’t Ask Yourself These Questions
Ep. 152: How Startup Marketing is different from Traditional Marketing
Ep. 151: Optimizing Success: a Guide to SEO with Meg of Clapping Dog Media
Ep. 150: Brand ROI with Scout Driscoll
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