Package Your Genius Personal Branding Podcast
Business:Careers
Experts: stop overthinking it!
Visibility does not have to be as hard as we're making it.
After countless conversations with students, clients and friends, I wanted to establish once and for all how easy it is take what you're already doing and repurpose it for visibility and even revenue, if you're so inclined.
Regardless of where you are in the personal branding process, you can repurpose your advice - the thoughts you have and expertise you share - into more tangible ways to support infinitely scalable more people.
Want to reach more people?
Here are 5 types of advice you can repurpose:
1) 1:1 Client Sessions - Do you have coaching, consulting or strategy sessions with your clients? Do you frequently brainstorm with work colleagues one on one?
If you're frequently giving the same advice over and over again, maybe it's time for you to repurpose that into something bigger. You can repurpose the advice you've given during your 1:1 client conversations into:
2) Session Notes - Do you take detailed session notes for your individual or group clients? Do you keep seeing the same themes pop up over and over again? Why not repurpose them into:
3) Your Speaking Opportunities - Do you do a ton of paid talks? Do you create several slide decks each year to correspond with your workshops? Why not repurpose those into more content like:
4) Content series - I recently discovered the power of creating video content during an event. You can use your own telesummit or virtual conference to help you develop a massive amount of content for
5) Frequently asked questions and general advice - We all give it. Why not repurpose it? Furthermore, why not monetize it?
Applications are open for the next round of
Package Your Genius Academy
I'm ready to work with a few more high achievers who have a track record of professional success and need help framing their story, articulating their value to the clients who need them, and becoming more visible through media and speaking.
If you:
As always, Package Your Genius: 5 Steps to Build Your Most Powerful Personal Brand is available on Amazon
Package Your Genius Personal Branding Companion Workbook is available on Amazon
PYG 164 - Branding yourself when you RESENT what you USED TO LOVE about your brand
PYG 163 - What happens when you have to disappear, regroup, and communicate your COMEBACK?
PYG 162 - How to overcome the Imposter Syndrome that's holding your brand back
PYG 161 - Prayer and meditation as a personal brand strategy
PYG 160 - 5 Ways You're Not Monetizing Your Personal Brand (And How to Fix It In the Next 30 Days)
PYG 159 - Write it down (REWIND)
PYG 158 - From seeking to SOUGHT AFTER - How to become KNOWN (Rewind)
PYG 157 - Land a mainstream BOOK DEAL to explode your personal brand
PYG 156 - Where Package Your Genius is Going...
PYG 155: Who's keeping you from seeing yourself clearly?
PYG 154: Lead with you
PYG 153: Multi-passionate is a MYTH
PYG 152: Build on Your Foundation
PYG 151: The Snowball Effect
PYG 150: Put Yourself in Position
PYG 149: What's going on underground?
PYG 148: What would happen if you gave yourself more credit?
PYG 147: Perfectionism is costing you the gift of PRACTICE
PYG 146: The case for IMPERFECT ACTION
PYG 145: Are you being obedient to the call of your path?
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