Buying leads has become extremely popular with loan officers who think they’re saving time, but in reality, they’re actually doing it the hard way. Why is buying leads a bad idea? Could they be doing more harm than good? In this episode, we discuss why buying leads is a bad investment of our time and money, and could end up damaging our positioning within the industry.
Takeaways
At the start of the episode, we learned that most bought leads are poor quality and not exclusive. We discussed that bought leads are a poor allocation of our money, and spoke about why it’s important to upgrade our thinking and stop doing it the hard way.
We also discussed:
We may think that buying leads will save us time, but they actually do little to help us and our businesses. They are a poor investment of both our time and money, and stop us from showing potential clients what makes us unique. Buying leads is a poor choice, and one we need to stop making soon.
How To Capitalize On The NAR Settlement: 3 Ways To Attract Realtor Partners
How Bernadette Laxamana Built a $9.5M+ Pipeline From Scratch in Just 3 Months
7 Habits of Highly Successful LOs
4 Ways to Get Mortgage Clients
How to Harness the Power of Leverage
5 Reasons Why LOs Hate Working With Realtors
Your 2024 Marketing Plan
3 Keys to Maximizing Your Profit From the Next Refi Wave
How Colin Shea Doubled His Commissions in the Slowest Market of His 13+ Year Career
How to Shift from Call Reluctance to Call Confidence!
How Ben Davis 4x’d His Income in Just 6 Months in Spite of This “Slow” Market
The Booking Beast: 3 Simple Steps to Book Appointments with Top Realtors ON DEMAND
How to Stop Worrying About the Market and Start Winning in ANY Market
How to Attract Realtor Partners By Showing Them ALL Cheese & NO Whiskers
Unfair Advantage System 2.0: How to Get Realtors Totally Addicted to You So They Send You Their Buyers w/Kevin Bilberry
How to Double Your Closings, Commission and Confidence (WITHOUT COLD CALLING!) w/ Colleen Doyle
How Raising Your Standards Will Raise Your Results: 3 Steps To Be Your Best Self
How To Turn High Pressure Into High Profits
How Austin Klein is Prospering in an Unprosperous Market as a Newbie LO!
5 Reasons Realtors Won’t Give You the Time of Day
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Influence Factor by The Influencer Marketing Factory
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström