“If you look for it, you can always make your audience a hero.” - Marcus Sheridan
Marcus Sheridan is the go-to voice to learn how you generate trust faster with potential clients and become the go-to expert in your marketplace. Digital marketing is still a mystery to some advisors. This episode gives you the insight into becoming that go-to expert.
Marcus, AKA The Pool Guy (there’s a great story behind that nickname), did one our of IPC conferences years ago. I became an instant fan. So much so, I made everyone in the company read his book! That’s how much I believe in his message, so this podcast is really going to help you uplevel your message in the digital marketing space.
Marcus Sheridan is a highly sought-after international keynote speaker known for his unique ability to excite, engage, and motivate audiences. Forbes named Marcus “One of 20 Speakers You Don’t Want to Miss.” He has been dubbed a “Web Marketing Guru” by the New York Times and featured in Inc., The Globe and Mail, Forbes, and many more. As an owner of IMPACT, Marcus has established one of the most successful digital sales and marketing agencies in the country. Within his speaking company, Marcus Sheridan International, Inc., he gives over 70 global keynotes annually where he inspires audiences in the areas of sales, marketing, leadership, and communication. Mashable rated his book, They Ask, You Answer, the “#1 Marketing Book”, and Forbes listed it as one of “11 Marketing Books Every CMO Should Read”.
I’d love to talk to you more about what you’re doing to be the trusted voice in personal finance in your world! What are you doing to build trust with potential and current clients? ’d love to chat with you more about it over a virtual coffee and how you can accomplish big things in your business in 2023!
Set up a virtual coffee with me here: https://aspect.ipcc.ca/turning-the-page-podcast#grabcoffeewithchris
If you loved this episode, I’d appreciate it if you would follow Turning the Page on Apple, Spotify or whatever podcast app you use! If you found the information helpful, be sure to share it with another financial advisor who could use these words of wisdom!
Let’s talk soon!
Chris
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