Imagine this, you’re scrolling through your newsfeed on Facebook and you’re seeing nothing but ads and content from businesses. Frustrating, right?
When we use social networks, we don’t mind ads once in a while, but we really like to see what our friends and families are posting. Facebook knows this, and they’re changing the algorithm on all of us.
However, if you’re a business, it’s likely that you’ve been spending a lot of money to create great content and post it on Facebook to get it in front of your followers. Gone are the days where content alone will get you a lot of engagement.
Facebook is now a “pay-to-play” platform. In fact, creating great content for Facebook could now be a waste of your time without a corresponding ad campaign.
“But I’ve spent so much time and money optimizing my Facebook page, was that all a waste??” Good question, no. And there are some things you can do if you’ve invested a lot of time, we’ll give you the tips in this episode.
Facebook is still the most powerful ad platform out there, so don’t write it off.
Over 75% of Facebook and Instagram followers visit the platform at least once per day according to Neil Patel.
Check out this episode to learn how to tap into the most robust ad targeting platform out there and channel success even after the algorithm change.
Ep. 477: If you Get Nervous In Front of People, you aren‘t Developing Yourself
Ep. 476: Todd Talks with CEO of Mosaic Media Mary Ann Pruitt
Ep. 475: The Limiting Belief a Teleprompter Solves
Ep. 474: Todd‘s Tricks for Using a Teleprompter on your Phone
Ep. 473: The Difference Between 2D and 3D Animation w/ Amanda Makara
Ep. 472: Getting your Natural Charisma to Shine Through on Camera
Ep. 471: Proximity is Power - Why Todd Focused on Medical Marketing
Ep. 470: Todd Reveals the Blue Speedo Story
Ep. 469: Todd Recaps Week 1 of His Bootcamp
Ep. 468: When and Why to Use Animation in Video
Ep. 467: Todd Talks Buyer Philosophy
Ep. 466: The Viral Video Hoax
Ep. 465: Breaking Down a Client Testimonial Story
Ep. 464: Todd and His Wife Wendy Talk About Self Over Wine
Ep. 463: Why Adding Massive Value is Vital
Ep. 462: The Disconnect Over a Buyer‘s First Sale Approach
Ep. 461: The Pros and Cons of Using a Teleprompter
Ep. 460: The Story of the WireBuzz Client That Became the Chairman of the White House‘s President‘s Cancer Panel
Ep. 459: Todd‘s Tips for How to Persevere When a Project is Delayed
Ep. 458: Todd After Dark: Growth Games and Career Acceleration
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