Nina Ann Walters is the Managing Director at Expandise.
Many companies fail in international expansion because they do not pay attention to the details or don’t adapt to local markets.
Nina has experience with ecommerce in 26 countries.
Learn about her playbooks and the 109 steps she follows to make sure her clients excel.
Plus, have a few laughs as she talks about the differences in US and UK English.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Nina - https://www.linkedin.com/in/ninaannwalters/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
Global UX and Engagement - Show #126
Think Big! - Show #125
Unify Global Marketing and Succeed - Show #124
CGI Simplifies Localization in Car Advertising - Show #123
Picking International Partners - Show #122
AI Translation Expert Tells All - Show #121
Resources for Exporters – No Need to Go it Alone! - Show #120
Due Diligence and Calculated Risks - Show #119
Localize to Sell Into Global Markets - Show #118
Culture and Curiosity - Show #117
AI and Translation: An Insider’s Perspective - Show #116
Translation Unifies Multilingual Branding and Marketing - Show #115
Software for the Global Automotive Industry - Show #114
Patents, Exporting, and Translation - Show #113
From Chocolate Stress to Joy - Show #112
Dad Jokes and Board Games - Show #111
Third Culture Kid on What We Can Learn From China - Show #110
Applied Research Creates Real-Life Tech Solutions - Show #109
Bible of Messages Meets the PESO Model™ - Show #108
Tech, Logistics, Environmental Impact, and Translation - Show #107
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