Spectora Spotlight with Kevin Wagstaff
Business:Careers
I knew this would be the title as soon as he said it. It's perfect and sums up exactly how he views his blogging and content marketing efforts. And boy has it paid off.
Reuben Saltzman runs a 30-person inspection company up in Minnesota, Structure Tech. And he still finds time to blog. In fact he schedules himself off of home inspections to write. That's how important it is. And it's changed his business from the beginning.
We talk about his humble beginnings as a home inspector/blogger, his surprising most popular article to date, and his company's unique interview style. This one is great for single inspector companies all the way up to multis.
Here are some of the books we mention in the episode:
Youtility
The 1 Thing
Think and Grow Rich
How to Win Friends and Influence People
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You can also subscribe to Spectora Spotlight to get notified when new episodes drop - Apple Podcasts, Google Play, Podbean, Overcast, etc. You can also check out more interviews at the links below!
https://spectora.podbean.com/
https://www.spectora.com/r/spectora-spotlight/
https://www.youtube.com/spectora
To learn more about Spectora Home Inspection Software, follow the link!
If you have a recommendation for a guest, email Kevin@Spectora.com and we'll see if we can make it happen!
NAR settlement & implications for home inspectors & buyers - Leigh Brown - Ep. 136
Starting, growing and passing down a home inspection business - The Precise Inspecting Team, Ep. 135
Co-op model, recommending contractors & home services value adds - Ep. 134
Chuck Ryan on being a consultant FOR LIFE + multi-inspector wisdom - Ep. 133
What it's like running a top 5 home inspection company in the US - Michael Craycraft, Ep. 132
Dylan Morgan on testing assumptions, differentiation & marketing - Ep. 131
From part-time to moving partnerships & annual maintenance inspections - Ep. 130 w/ Mike Marden
Social Media Playbook - How to Win Agents on Instagram - Bailey McHugh - Ep. 129
Differentiation & openness to solutions homeowners want - Shannon Bloemker, Ep. 128
First year income, senior education & baked ziti to win over agents - David Van Vurst - Ep. 127
Being a boss vs. leader, spouse dynamics and balancing mom'ing & working - Shante Lambert - Ep. 126
The youth movement in home inspections is sliding into those DMs - Ryan Wall - Ep.#125
AGENTS - Stop asking your inspectors to charge less! Episode #124 - Randy Lambert
COVID Come ups, finding your niche, AI & Walk n Talks - Michael Szeto - Ep. #123
Home Inspectors in the Northeast and Associations - Jameson Malgeri - Ep. #122
What is Spectora up to + MVVC talk - Mike & Kevin - Ep. 121
Wisdom from a low-key legend in pest control and home inspections - Brandon Lunsford - Ep. #120
Commercial Inspection Secrets - Lance Coffman - Ep #119
Dealing with a market that’s used to low prices & established companies - Nic Gawletz, Ep. 118
Building trust, cookies, charging more and being humble, hungry and smart - Jake Edenfield
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