The Fundraising Talent Podcast
Business:Non-Profit
Nonprofit bosses and hiring managers, are you trying to understand why your fundraiser just bailed on you? If so, this is the podcast conversation you need to hear. I met Kate after speaking at the Ottawa fundraising conference back in May, and we subsequently struck up a conversation on social media. Kate insists that we have got to stop sending a million emails as if we’re communicating with passive consumers and start treating our donors like human beings who actually matter to us. What quickly emerged from our conversation was the idea that perhaps fundraising needs to make some bets on our donors as loyal citizens instead of relying on marketing gimmicks that are, by design, sending all the wrong messages. Kate believes that the “iPad babies” aren’t going to tolerate the cheap, shallow tactics contemporary fundraising has gotten itself way too invested in.
Kate insists that humanization is the most important part of fundraising and that perhaps those who are handing in their resignations right now are begging us to humanize the work and stop treating those on either side of the gift exchange like they are widgets in a well-oiled machine. Our conversation begs the question of how fundraisers can identify new opportunities where they are more than reluctant salespeople only accountable for closing deals. I would venture to say that Kate, just the like donor on the other side of the table, want organizations to stop making claims that anyone is at the center of their thinking, to stop looking for the next shiny gadget that will solve all your stewardship problems, and instead start thinking about how to create an environment in which the relationship between fundraiser and donor can thrive.
As always, we are especially grateful to our friends at CueBack for sponsoring The Fundraising Talent Podcast. If you’d like to be a guest on the podcast, email us and let’s hear what you’ve got on your mind.
How can sector leaders improve the donor experience?
Are fundraisers becoming more discerning about where they can thrive?
Are nonprofit leaders designing resilience into their organizations?
What effect will the FTX Bankman-Fried fiasco have on fundraising?
Are fundraisers creating better roles for their donors to play?
Why are nonprofits afraid of their own obsolescence?
How does unseen diversity impact a fundraiser’s journey?
What if the gift economy informed more of our fundraising practices?
Should fundraisers let their board members off the hook?
Conversation w/ the editors of Collecting Courage: Part Two
Conversation w/ the editors of Collecting Courage: Part One
Are nonprofits underestimating the value they afford their corporate sponsors?
Can fundraising learn how to have higher expectations of relationships?
Are donors deliberately hoarding money in donor-advised funds?
How can fundraisers improve their outcomes by embracing the obvious?
Will the next generation of non-profiteers go about fundraising differently?
How can fundraisers ensure their organizations more than transactions?
Do our board recruitment strategies align with our DEI aspirations?
What if more nonprofits accurately reflected the communities they serve?
Does fundraising have a bad case of shiny new toy syndrome?
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