On this episode of InSights, Brad Bialy and Matt Lozar discuss:
Three ways to improve your blog's search engine optimization (1:15), whether or not staffing and recruiting firms should be allocating time and resources on Instagram (10:03), important changes you need to be aware of if you're advertising jobs on Facebook (17:17)
During segment 1, Content Blueprint, they’re joined by Joe Ray, Social Media Marketing Advisor at Haley Marketing Group.
Have a question on the InSights shared during this episode? Follow Brad (@BradBialy) and Matt (@Matt_Lozar) on Twitter and let them know what you’re thinking.
Referenced in this Episode:
[Webinar] Search Engine Optimization: What Matters Most to Staffing and Recruiting Firms
[Report] 22+ Instagram Stats That Marketers Can’t Ignore This Year
[Article] What 6,000 Hours of Research Taught Us About Social Media for Staffing Firms
[News] Doing More to Protect Against Discrimination in Housing, Employment and Credit Advertising
Episode Presented by Haley Marketing:
Want to stand out. Stay top of mind. And sell more? Haley Marketing’s philosophy is simple - to make great marketing more affordable. Whether you’re looking to drive sales leads or attract more qualified candidates, we make it easy for you to stand out in a saturated market.
To learn more visit: haleymarketing.com
[Stage] DeLibra Wesley - Addressing DEI and Unconsious Bias in the Staffing Industry
[InSights] Application quality STINKS! What can we do about it?
[Stage] Mark Winter - How to Structure an Effective Sales Strategy
[InSights] A Blueprint for Staffing Firms Opening a New Office
[Stage] Robin Mee and Kim Whiteley - Trends Impacting the Talent Acquisition Industry
[InSights] Reviewing the Appcast 2024 Recruitment Marketing Benchmark Report (with Alicia Little)
[Stage] Tom Kosnik - A Masterclass on Markups and Pricing Strategy
[InSights] Know Who You Are…and Who You’re For (with Randy Harris)
[Stage] Angela Alberty - The Future of Work is Now
[InSights] Are we really still asking for SSN on job applications?
[Stage] Tom Erb - How to Sell in an Informational Buying Era
[InSights] Cost per Application is up 38%
[Stage] Rachelle Arnold - Why You're Not Getting Enough Employee Referrals
[InSights] Stop Deploying Checkbox Marketing
[Stage] The Staffing Shark - Build Your Personal Brand By Putting Others First
[InSights] You're Losing Business Because of Your Phone System
[Stage] Tricia Tamkin - How Can AI Support Me In [Insert Task Here]?
[InSights] A Marketing Wake-Up Call for the Staffing Industry
[Stage] Dan Mori - Success Leaves Clues. Are You Listening?
[InSights] Put a Bow on 2023
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