On this weeks podcast we have a successful entrepreneur of the Telecoms Software industry, Steven Van Zanen of BroadForward in the Netherlands
https://www.broadforward.com
BroadForward is a Telecoms Signalling company founded by Steven and his colleagues after their experiences of working for many years with the large SMSC company, CMG.
Steven talks about his experience when he managed Innovation in CMG and the challenges you face bringing Innovative products to market, particularly when you are too early.
After starting BroadForward, Steven and his colleagues had a vision for a Framework solution that, while technically innovative, initially presented a marketing problem.
This marketing problem that arose in the early days, led them to rethink their positioning and customer messaging and it “became a blessing in disguise“ and led to subsequent success.
Stevens story shows how Technically Innovative approaches can face initial market resistance but if you are tenacious, if you listen and if you are smart, you can turn these insights to your advantage.
As always, as our guest, Steven nominates a favourite piece of music to play out on.
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The podcast is sponsored by Nettzer, digital onboarding www.nettzer.com –
We provide digital onboarding and customer digital channel management solutions to a wide range of verticals, including
Please contact us at www.nettzer.com or email pat.flynn@nettzer.com and we’d be glad to understand your business requirements and problems.
We hope you enjoy the podcast
Matthew Hewston - Co-Founder PassionFruit - talks about a fresh new approach to marketing Telco services for the Creator Economy
James Williams of XConnect talks about the power of Operator Brands and the SME Sector Messaging Potential
Deryck Fay - For St Patricks Day - we celebrate Deryck's amazing book "Connecting a Nation" - 150 years of Irish Telecoms
Luke Kehoe - Telecoms Analyst, talks about studying in Beijing, the State of European Telecoms, and the need for consolidation
Niall Norton ex_CEO of Openet tells us how the company became one of the most successful Irish Software Companies
Neil Wisdom of Siprotect talks about Voice / VOIP Fraud and how his company protects Operators and Entreprises
Sheila Kavanagh - CNO of Vodafone Ireland - talks about Sustainability, 5G, MPN, ORAN and her career
Bill Dudley on Apple announced support for RCS - making Android and iMessaging interoperable
Patrick Lopez, of Core Analysis, talks about how 5G #Network-as-a-Service provides Operators with a new market
John Strand - of Strand Consult Copenhagen talks about the risk of using Huawei and the future of the Mobile Industry
Luke Kehoe - analyses the Irish Telecoms Market as a typical mature market, Who wins between Big Tech and the Mobile Industry
Bill Dudley of Sinch talks about the positive impact of the 10DLC Long Code in the North American Market
Michael Becker - Advisor, Author, Speaker - talks about Online Identity and Authorisation in a wide ranging and expert Podcast
Eileen Carroll, CEO Púca and Co-Founder Prommt (Remote Payment Communications) talks about business and her music
Cian Ó Cuinneagáin, Chief Product Officer at Cubic Telecom, explains the High Value Mobile IoT Market and why Cubic is successful there
Roslyn Layton, Regulatory Strategist and Analyst, talks about the Unintended Consequences of Over Regulation
Scott Bewley, Director of Technolgy, pwc, talks about working with mobile customers, 5G, IoT and SaaS and his African Adventure
Pamela Clark-Dickson - Principal Analyst with Omdia talks about CPaaS, A2P, Disruption and Google
Stuart Mitchell, Global Business Development at Sinch talks about the Messaging Business and his love of Music
Chris Horn - Entrepreneur, Investor and Academic - talks about Ireland’s early Computer Pioneer, Percy Ludgate
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