Podcast Editors Mastermind

Storytelling as a Service, with Pat Fenner and Mark Deal

"Storytelling as a Service” (SaaS, as Mark Deal would say) is a way Podcast Managers, Producers, and even Editors can make money on the development of a serialized, documentary-style podcast.Mark Deal and Pat Fenner created “Habitat: Heart, Hammer, and Home”, a documentary podcast about housing, hope, and the people building stronger communities. The project serves as a proof of concept for a higher-tier service, with the core idea of creating compelling, narrative-driven audio experiences that differentiate your offerings in a crowded market.Key moments:(05:43) How Storytelling as a Service Benefits Podcast Professionals(08:10) Challenges in Storytelling as a Service(12:43) Benefits of Storytelling as a Service(24:13) Resource Management and Project Momentum(28:12) Inspirations for Storytelling and Structuring Content(30:34) The Importance of Connection in Podcasting (even for us Editors)(32:54) Song: Level Up the Craft!Our GuestsAbout Pat Fenner:Pat is a podcast producer and strategic storyteller who helps business owners get their message from the mic to the masses. She specializes in story-forward podcasts for coaches, consultants, and service-based brands that build connection.As both a producer and author, she knows how to find the signal in the noise—and turn it into content people actually want to hear, share, and stick with.Get Pat's glossary of Podcast-related words free https://www.patfenner.me/PodWordsAbout Mark Deal:Mark's background begins in engineering and data science, then moved into global corporate marketing and strategy. Over time, that evolved into what he does today… help people think clearly, make better decisions, and build systems that actually hold up in the real world.Mark has been working in the podcast industry since 2013, and that journey led to the creation of Podcast Editor Academy, Podcast Atlanta, Podcast Guest Academy, and several other podcasting communities serving more than 15,000 members combined.A lot of his work lives at the intersection of structure and conversation. I help editors and producers step back, see the bigger picture, and design their business in a way that supports the life they actually want to live.Inside Podcast Editor Academy, Mark work alongside Steve Stewart to guide conversations, shape the direction of the community, and help members navigate the decisions that come with growth… from first clients to long-term sustainability.Join the Podcast Editor Academy while the doors are still open.Resources mentioned in the show:Podcast: Habitat: Heart, Hammer, and HomePat Fenner's website | InstagramGet Pat's glossary of Podcast-related words freeBook: Building a StoryBrand 2.0 by Donald MillerMark Deal Podcast Editor Academy | PodATL______________________________Tools we used:*Riverside.fm to RECORDWe used Riverside to record this episode and create video shorts for marketing the show.*WhisperTranscribe for SHOW NOTESWhisperTranscribe assisted in the crafting of this episode description. It probably saved me 30 minutes by providing a summary and a list of chapters.PodChapters for podcast chaptersThe fastest way to add chapters to mp3s from an outline, or have the AI tool generate them for you. I probably save at least 2-4 minutes over using another AI tool to generate them and another 4-5 minutes from embedding them to the mp3. PodChapters does it all.*Captivate.fm for our podcast MEDIA HOSTCaptivate offers amazing features, including dynamic insertion tools, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (like this section you are reading right now)*Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support!______________________________Mentioned in this episode:Podcast Editor AcademyNew, Events, and Tips in the Podcast Editor Industry NewsletterPodcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information FREE by subscribing to the Podcast Editor Industry newsletter. Podcast Editor Industry NewsletterThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Losing Clients due to Rush Fees? Have them send flowers instead.

Implementing fees without alienating clients is a key challenge for contractors like us. Things become exceedingly difficult when trying to balance a normal full-time workload and "incentivize" clients to send their files on time.What are the options we have to shuffle jobs around to accommodate a client who "needs it tomorrow"? Angelina Gurrola and Charles Commins provide solutions you can use in your own business.Key moments:(00:00) Defining Late and Rush Fees(06:35) Enforcing Fees Without Alienating Clients(12:13) Including Fees in Proposals and Contracts(15:38) Client Choices and Boundaries(22:00) Transparency and Trust in Client Relationships(27:53) Preventing Late Submissions and Rush Jobs(35:54) Percentage vs. Flat Rate Rush FeesResources mentioned in the show:Charles was Non-Employee of the Week (week 38)Thanks to Chad Parizman and Alejandro Ramirez for their contributionsSee flowers sent instead of paying a Rush Fee__________________________Our Panel:Angelina Gurrola is a podcast producer, manager, and strategist offering full-service launch and monthly management packages to creative businesses & brands.She helps her clients connect more deeply with their audience, disrupt the status quo, and create a profitable ecosystem of content through values-aligned support, systems, and accountability.A former music producer & current DJ, Angelina resides in Chicago with her cats, hobbies, and a growing vinyl collection.Website: https://wildwavepodcasting.comThreads: https://www.threads.com/@_angelinagurrolaLinkedIn: https://www.linkedin.com/in/angelina-gurrolaCharles Commins is the host of the award winning It's All Cobblers To Me podcast, founder of podcast production company, Vibrant Sound Media and co-runner of the largest UK podcaster community, MIC's Podcast Club.From Warrington, Charles spends most of his time running - be that for exercise or simply chasing his two kids around!Website: https://vibrantsoundmedia.com______________________________Tools we used:*Riverside.fm to RECORDWe used Riverside to record this episode and create video shorts for marketing the show.*PodChapters for CHAPTERSPodChapters allows us to create chapters, incorporate them into the MP3 and RSS feed, and include chapters in the show notes.*Captivate.fm for our podcast MEDIA HOSTWe use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!)*Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support!______________________________Mentioned in this episode:New, Events, and Tips in the Podcast Editor Industry NewsletterPodcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information FREE by subscribing to the Podcast Editor Industry newsletter. Podcast Editor Industry NewsletterPodcast Editor AcademyThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

The Ultimate Guide to Podcast Chapters, with Daniel J. Lewis

Are Podcast Chapters a good thing?Most people would say "Of course they are".Steve has reservations, mostly because chapters help listeners more easily skip ads, and that's not a good thing for clients who have ads in their show. However, Podcast Chapters are useful. And very cool...especially when you hear about what can be done with Chapter Images (see chapter #11 of this episode)!In our conversation with Daniel J. Lewis, we talk through all the ins and outs of podcast chapters, their benefits, and how they can transform your client's show into a more interactive experience for your audience.Key takeaways:Podcast chapters enhance navigation and engagementThey allow for additional multimedia elements, enriching the listener experienceProperly structured chapters can improve retention and manage ad placements effectivelyKey Moments (aka: Chapters):(00:00) Daniel J. Lewis Explains the Technical Side of Podcast Chapters(02:44) Are Chapters a Good Thing?(04:58) Making Ads More Actionable with Chapters(08:43) Making Ads More Engaging(10:16) Hiding Chapters in the Table of Contents(12:17) Media Hosts and Adding Chapters(16:08) Should Spotify and Apple Podcasts make our Chapters?(21:02) The Lazy Benefit of Automated Chapters(23:08) Formatting Chapters for Optimal Performance(28:02) What about Chapter Images?(34:09) GIFs as Chapter Images! Really!(34:53) Guidelines for Chapter Images(40:53) PodChapters.comResources:Daniel's Podcast Chapters tool: https://PodChapters.comEpisode about how to use Chapters on The Audacity to Podcast: https://theaudacitytopodcast.com/why-and-how-to-use-podcast-chaptersJSON chapters: https://podcasting2.org/docs/podcast-namespace/tags/chaptersDaniel's Subscribe and Follow plugin for WordPress: *https://SteveStewart.me/subscribeandfollowDaniel's Podgagement service for tracking podcast chart rankings and reviews *https://SteveStewart.me/podgagementAbout Daniel J. Lewis (2026)As Hall of Fame podcasting educator, advocate, and innovator, Daniel gives you the guts and teaches you the tools to start and grow your own podcasts for passion and P.R.O.F.I.T.Daniel has been podcasting since 2007 and has created numerous resources for podcasting, such as hosting award-winning The Audacity to Podcast, he created the Podgagement service to help podcasters supercharge their podcast engagement, and co-founded International Podcast Day. Most recently, he created PodChapters.com for quick transcribing & chaptering podcast episodes. He's also deeply involved in helping innovate the podcasting industry through Podcasting 2.0.Daniel has also hosted multiple award-nominated podcasts covering clean comedy, Christian critical thinking, and the #1 unofficial podcast for ABC's previous hit drama Once Upon a Time, and he continues as a cohost on The Future of Podcasting.______________________________Tools we used:*Riverside.fm to RECORDWe used Riverside to record and to create video shorts.PodChapters.com for Chapters (of course)You didn't think I was going to use anything else for those awesome chapters, did you?*Captivate.fm for our podcast MEDIA HOSTWe use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!)*Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support!______________________________Mentioned in this episode:New, Events, and Tips in the Podcast Editor Industry NewsletterPodcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information FREE by subscribing to the Podcast Editor Industry newsletter. Podcast Editor Industry NewsletterPodcast Editor AcademyThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Is A.I. Making Us Less Valuable? Hot Takes From 2025 and Podcast Editor Predictions

There have been SIGNIFICANT changes in our industry this past year.A.I. is being added to everythingAcross-the-board price increases on the tools we useThe loss of Todd Cochrane and Niel Guillarte, plus the separation of some very influential people from the companies they helped buildOur panel of pros reflect on 2025, talk about how A.I. isn't making us undervalued, and we share predictions for Podcast Editors in 2026.Our conversation with Pam Cameron, Jay Yow, and Chad Parizman highlights the need for podcast producers to adapt - and embrace - changes while maintaining the human touch in our work.Key takeaways:The landscape is changing with the rise of video podcastsThe industry is seeing a shift towards more professional production standardsAI has significantly improved post-production workflowsAI tools can enhance creativity rather than replace itThe future of podcasting may involve more partnerships with major media companiesThe demand for multi-platform presence is increasing for podcastersThe podcast community needs to adapt to the changing landscape and embrace new technologiesResources mentioned in the show:BlogFox.ai for YouTube chaptersPodChapters.com, the new chaptering tool from Daniel J. LewisYouTube's branded video midrolls coming in 2026Our panelists:Pam Cameron began as a freelance editor and now runs end-to-end production. She’s the full-time producer of Acquiring Minds.Connect with her LinkedIn: https://www.linkedin.com/in/pam-f-cameronJay Yow is an audio professional (for over 16 years) in both music and podcast production. He’s collaborated with the likes of Benedict Cumberbatch, Mike Myers, Mary Louise Parker, Dashboard Confessional, and The James Altucher Show.Connect with Jay at https://www.jayyow.comChad Parizman provides Podcast Production and Strategy for brands and organizations. Connect with him at https://www.adercommunications.comMentioned in this episode:New, Events, and Tips in the Podcast Editor Industry NewsletterPodcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information FREE by subscribing to the Podcast Editor Industry newsletter. Podcast Editor Industry NewsletterPodcast Editor AcademyThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Podcast Marketing Trends with Jeremy Enns

Jeremy Enns joins us to discuss observations from his Podcast Marketing Trends report that pertain to Podcast Editors, Podcast Managers, and anyone who helps podcasters grow their reach and audience.Our conversation covers the balance between audio and video content, the challenges of monetization through sponsorships, and the significance of understanding client goals in podcast production. Jeremy shares valuable data on business models in podcasting and offers advice for production businesses to adapt to changing trends.What you'll get from this episode:Podcast marketing encompasses growing subscriber counts and retaining listenersEditing plays an important role in making podcasts engaging and marketableVideo content is becoming more visual in the podcasting landscapeSmaller shows tend to have higher growth rates compared to established onesUnderstanding client goals is essential for effective podcast productionResources: Jeremy's Marketing Survey: podcastmarketingtrends.com/surveyResults from the 2025 Survey: podcastmarketingacademy.com/podcast-marketing-trends-report-2025Additional Results: Audio vs VideoPodcast Marketing Trends Explained podcast: podlink.com/1725822754Jeremy Enns on LinkedIn: linkedin.com/in/jeremy-ennsAbout Jeremy Enns:Jeremy Enns is the founder of Podcast Marketing Academy where he helps underdog creators and challenger brands punch above their weight by engineering scrappy, yet sophisticated podcast growth & revenue generation strategies and step-by-step marketing schematics.He’s originally from the cold, barren Canadian Prairies but now lives in sunny Barcelona.______________________________Tools we used:*Riverside.fm to RECORDWe used Riverside to record, edit a "Video Lite" version, help source information for the show notes, and create video shorts for MARKETING THIS SHOW! 😄*Captivate.fm IS our MEDIA HOSTWe use Captivate to host the podcast. Captivate offers amazing features for a low monthly price, including full control of dynamic insertion, embedded chapters, and Blocks/Shortcodes to quickly add content to show notes (either static or dynamically!)*Use of the above affiliate links may earn us a commission, which is used to support the efforts of this show. Thank you in advance for your support!______________________________Mentioned in this episode:Podcast Editor AcademyNew, Events, and Tips in the Podcast Editor Industry NewsletterPodcast Editing NEWS, Podcast Editing EVENTS, and Podcast Editing TIPS... You can get all this information FREE by subscribing to the Podcast Editor Industry newsletter. Podcast Editor Industry NewsletterThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy