Dan Sixsmith discusses the importance of understanding what CEOs care about in order to effectively engage with them. He emphasizes the need to focus on driving top-line growth, technology-related issues, the workforce, corporate financial products and services, customer satisfaction, environmental stability, cost, and sales. Dan highlights that environmental concerns, the workforce, and customer satisfaction are particularly significant to CEOs. He also emphasizes the importance of providing value to CEOs rather than simply delivering a sales pitch. In upcoming episodes, Dan promises insightful interviews with authors on value selling and financial selling. Understanding what CEOs care about and providing valuable insights and solutions is key to successful engagement.
Episode 79: Magnetic Storyteller Or Pushy Sales Rep?
Episode 78: Stop Bitching About Leads And Learn How To Sell
Episode 77: Selling In A Constant State Of Flux
Episode 76: Problem Solving? Check. Storytelling? Check.
Episode 74: Wolf Of Wall Street Selling
Episode 73: Sales Leaders In Denial? Dan's Guest Appearance on SLMA Radio
Episode 72: Creating A Reason To Buy
Episode 71: How To Sell Money 💰
Episode 70: [RANT] If You Can't Take The Heat....
Episode 69: The Surprising Weakness Plaguing 58% Of Reps
Episode 68: Are Buyers Driving Without A License?
Episode 67: Dude, What Happened To Your Leverage?
Episode 66: Excuses Are Killing You
Episode 65: Why Only 17% Get A Second Meeting
Episode 64: There Are No Shortcuts In Modern Selling
Episode 63: Always Be Closing?
Episode 62: Game Plan To Nail 2018
Episode 61: EQ+IQ=Breakthrough Selling
Episode 60: Are You Committed?
Episode 59: Desperately Seeking A Culture Of Coaching
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