Dan Sixsmith discusses the importance of understanding what CEOs care about in order to effectively engage with them. He emphasizes the need to focus on driving top-line growth, technology-related issues, the workforce, corporate financial products and services, customer satisfaction, environmental stability, cost, and sales. Dan highlights that environmental concerns, the workforce, and customer satisfaction are particularly significant to CEOs. He also emphasizes the importance of providing value to CEOs rather than simply delivering a sales pitch. In upcoming episodes, Dan promises insightful interviews with authors on value selling and financial selling. Understanding what CEOs care about and providing valuable insights and solutions is key to successful engagement.
Episode 58: The Connection 70% Of Reps Are Missing
Episode 57: [RANT] Narcissists Need Not Apply
Episode 56: Marketing and Sales In the #FakeNews Era
Episode 55: Marketing + Sales Alignment : A Non Traditional Approach
Episode 54: Science and The B2B Sales Revolution
Episode 53: Key Attributes Of the 21st Century B2B Seller
Episode 52: CIOs Sound Off On Sales Reps
Episode 51: Cure For The "DO NOTHING" Virus
Episode 50: What Are You Doing About JOB SECURITY?
Episode 49: [Interview] Stop Dreaming And Start DOING! with Michael Alden
Episode 48: Finesse + Grit = π°
RANT: HEY BUYERS, GET OVER YOURSELVES! π‘
Episode 47: A Closing Primer For The Modern Seller πβοΈ
Episode 46: DIFFERENTIATE! ππ₯
Episode 45: [Interview] Modern Selling With LinkedIn's Samantha McKenna
Episode 44: [Interview] Lessons From World's Top Networkers
Episode 43 : Selling To MILLENNIALS
Episode 42: Stop BITCHING and Start Selling With SOCIAL
Acing C-Suite Selling: Interview with James Muir
The Top 4 Difference Makers in B2B Group Decision Making
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
U.S Property Podcast
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
The Ramsey Show
Planet Money