Where to start when the company needs CRO, but doesn't know they do.
Optimizing Conversion Rates by Working on Just One Page. Genius or Madness?
Using text messages to improve conversions and retention
Bayesian expected loss: Telling a complete story with data
Experience as UX designer in a very data driven company (Booking.com)
CRO Flywheel: How Microsoft Kickstarted the A/B testing Momentum and keeps it going
Top 10 reasons your A/B tests fail the Quality Assurance phase
Remote growth hacking from Nigeria
Browsers, cookies & server-side testing with SiteSpect
Optimizing the user experience for an art shop/marketplace
600+ psychological principles for driving behavior? Not even close...
Why humanizing data is so important, with Eltine van der Veer
B2B experiments on low traffic & building your own platform, with Chad Sanderson from Convoy
Unleash Your Primal Brain, with Tim Ash
Confession time: Sequential testing and why machines won't replace us any time soon, with Merritt Aho
The 2020 State of Conversion Optimization Report, with Derek Gleason from CXL
CRO Salaries: Agency vs Client-side vs Freelance
Experimentation at ecommerce SaaS company Shopify, with Casandra Campbell
How to run copy experiments & why you should differentiate, with Peep Laja
How to embed experimentation into Agile product development, with Jonny Longden
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The Power of Storytelling
The Marketing Secrets Show
Liberty Spenders
The Influence Factor by The Influencer Marketing Factory
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold