Amy Porterfield describes herself as an “ex-corporate girl turned accidental entrepreneur.” It’s hard to believe it was an accident! Amy runs an incredibly successful business teaching other entrepreneurs how to grow their following online. She is an author, podcaster, and occasional speaker with a special knack for building email lists and creating online courses. With that in mind, her appearance on Episode 449 of The Speaker Lab podcast is full of tips for integrating lead magnets into your and other methods for springboarding off of your speaking engagements to maximize your personal brand.
Whether you’re looking for your first gig or a seasoned speaker already, every potential gig is either an opportunity for furthering your mission or a waste of time. As she explains on the show, Amy doesn’t particularly enjoy speaking–even though it’s an important part of any online entrepreneur’s brand. With that in mind, she takes the process of deciding which gigs to take and which to pass up on very seriously. There is no worse feeling as a speaker than getting on stage and realizing you’re in front of the wrong audience! Even if you’re still in the stage where you take whatever gig you can for exposure, this process of discernment is worth your time and attention. Fortunately Amy has a whole toolkit of questions to ask, research to conduct, and red flags to look for so you end up in front of the right people at the right time.
Amy’s shares her invaluable wealth of expertise about entrepreneurial audience-building in this episode. Her advice for leveraging course creation, email lists, and social media is sure to leave you ready to hit the ground running!
You’ll also learn all about:
Episode Resources:
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
How to Use Geographical Prospecting to Get More Paid Speaking Gigs with Erick Rheam
Why You Should (Or Shouldn't) Start a Podcast with John Ball [Coaches Corner]
3 Speaking Tips You've Probably Never Heard Before with Matt Abrahams
3 Things No One Tells You About Being a Speaker with Dr. India White
How to Overcome Your Fear and Make an Impact Through Speaking with Dave Allred
Should Speakers Use ChatGPT? w/ Jeremy Rochford [Coaches Corner]
How to Use Your Platform to Maximize Your Legacy with Dan Martell
How to Build a 6 Figure Speaking Business in 7 Months with Dr. Reggie Wright
Finding Your Footing as a DEI Speaker with Dominique Luster
How to Balance Your Energy to Achieve Your Goals with Angie Besignano [Coaches Corner]
Everything You Need to Know About Demo Videos with Shawn Hanks
The Impact of Gratitude with Dr. Peggy DeLong [Student Highlight]
How Speakers Can Maximize Their Time by Leveraging AI with Lauren Teague
How to Make the Most of Your Coaching Program to Kick-Start Your Speaking Business with Emily Arnold [Coaches Corner]
Level Up Your ROI to Grow Your Speaking Business with Joey Coleman
Unlocking Happiness to Grow Your Business with Bruce Wawrzyniak [Student Highlight]
How to Set Better Goals so You Can Grow Your Speaking Business with Jon Acuff
Leveraging Discipline and Resilience to Grow Your Business with Katherine Johnson [Coaches Corner]
Why A Pink Cadillac Will Transform Your Work With Ryan Campbell
How to Maximize Your Time to Build a Speaking Career You Love w/ Shailesh Ghimire [Student Highlight]
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Money Mondays