On this episode Gavin is joined by Michael Haynes is an SME business growth specialist who works with CEOs of service-based businesses with between 10 and 150 employees to achieve growth through innovation and sales. He is the author of ‘Listen, Innovate, Grow: A Guidebook for Startups and Small Businesses Looking to Acquire and Grow Business Customers'
KEY TAKEAWAYS
BEST MOMENTS
‘I'm really big on listening, you've really got to get an understanding of the market of your buyers'
‘It's about innovating and introducing multiple approaches based on understanding the goals you have and the needs of your markets and your customers'
‘Make sure the kinds of content you're delivering is really adding value, is educational and answering the key questions your customers are looking for'
‘Are there certain events, publications, blogs etc that your potential clients operate in? Be active in these. But also make direct contact where you can'
‘Business innovation is new introductions and or improvements you are making in your business are based on market, customer, and buyer needs'
VALUABLE RESOURCES
The Business Mastermind Podcast
To get 20% off at Knowable, go to www.knowable.fyi and enter the code GAVIN
Get your copy of Survive And Thrive NOW at https://www.surviveandthrive.cc Keep Your Boat Afloat – https://survivetothrive.biz/keep-afloat
gavin@gavinpreston.com
GUEST RESOURCES
Michael's website: https://listeninnovategrow.com/
ABOUT THE HOST
Gavin Preston
Gavin is an inspirational Speaker, Business Strategist, Business Growth Mentor, Trainer and high-performance Coach. He works with Business Owners and Entrepreneurs and has a strong track record in creating the creative strategies to accelerate growth of their business. He has helped hundreds of SME business owners and leaders improve their performance and that of their business and a comparable number of executives and employees in blue chip corporates over the last 20 years.
Gavin's energetic, insightful and yet down to earth and practical talks, workshops and coaching is in demand with high growth business between £250,000 and £30 million revenue and with multi-national organisations at all levels from Board to frontline Managers. He is an expert in Business Growth Strategies, Peak Performance Mindset, Persuasion & Engagement, Marketing, Productivity, Leadership Development, Team Development & Motivation, Leading Change, Stakeholder Management, Personal Effectiveness and Behavioural Change.
CONTACT METHODS
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