Branding! What's that got to do with being an artist? Well, in this day and age, it is often the difference between struggling or thriving as an artist. In other words, it's super important!
Successful artists have a strong sense of who they are and what they offer. This clarity and confidence is reflected in everything that they do. From how they put together an exhibition to the way they share their work online.
Building a brand is so much more than creating a logo, or setting up a website - your brand is the culmination of how people feel about you and what you bring to the world. It's emotional and powerful!
The more you understand your brand, the easier it is to connect with your ideal customers and ultimately grow your creative business. In fact, I would go as far as to say that investing time and energy into branding has been the single most important business decision that I have made in the past 12 months.
Yep, I am BIG on BRANDING and I think you should be too! In fact, in this episode I am sharing 7 questions to help you build your brand as an artist.
And to make it easier for you, I have created a free workbook with the questions and plenty of space for you to put your answers.
DOWNLOAD YOUR FREE BRANDING WORKBOOK
107. Carrie Schmitt - On Writing Books and Manifesting Your Creative Dreams
106. Stress, Sketchbooks and Sustainability
105. The Pausecast - Taking a Break to Save Our Sanity!
104. Richie's Story - Encouraging Creativity in Others
103. Reigniting Creativity with Process-focused Art
102. Guest Artists (Revisited) - Andrea Soos, Ange Miller & Wendy Solganik
101. Are You Playing the Long Game?
100 - What it is Really Like to Host a Podcast!
99. A Message for Discouraged Artists
98. My Favourite Art Supplies (Updated)
97. Creating Our First In-Depth Ecourse
96. Phoebe Gander - Permission to Paint and Embrace My True Self
95. Tips for Being on Camera
94. Sharing Our Biggest Failures (so far)
93. Q&A with Laura Horn & Susan Nethercote (Part 2)
92. Q&A with Laura Horn & Susan Nethercote (Part 1)
91. If I Was Starting an Art Business Now!
90. Getting a Studio Space Outside the Home
89. 5 Ways to Simplify Your Art Practice
88. Sonal Nathwani - The Power of Sketchbooks
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