#773 How effective is the marketing copy around your products? For many entrepreneurs, this is one of the aspects of online business they struggle with the most. And the truth is, there are no shortcuts to great writing. So, how do we generate compelling stories and sales pages? There's no one better to answer this question for us than the godfather of modern copywriting himself, Ray Edwards. Ray is the author of How to Write Copy That Sells and Read This or Die. His expertise is priceless, and today, Ray delivers an absolute masterclass on marketing communication in the age of AI. You'll hear us explore his PASTOR framework to guide you through every step, from positioning your products to making sales and getting incredible testimonials. Listen in because Ray and I also share the most powerful ways to leverage tools like ChatGPT to take your marketing game to the next level fast! Show notes and more at SmartPassiveIncome.com/session773.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
SPI 767: The Honest YouTube Journey with Aprilynne Alter
SPI 766: How to Monetize Your Niche Podcast with Lauren Popish
SPI 765: The Path to Success without Burnout with Cal Newport
SPI 764: How to Build Habits for Success with Julie DeLucca-Collins
SPI 763: Optimizing Your Online Courses and Community with Ashley Gore
SPI 762: How to Create More Content with David Ziembicki
SPI 761: The Best Communication Tips for Creators with Charles Duhigg
SPI 760: Series Marketing is Serious Marketing
SPI 759: AI-ify Your Business with Rick Mulready
SPI 758: 750,000 Subscribers! (How We Got Here, and Where We’re Going)
SPI 757: The Creator Network Literally Grows Your Email List
SPI 756: Nervous Much? Me Too.
SPI 755: The Secrets to Launching a Million-Dollar Business with Noah Kagan
SPI 754: How to Serve Other Languages and Grow Your Business with Anne Truran
SPI 753: Working with an Executive Assistant for 10 Years—What Did We Learn?
SPI 752: How to Convert Followers into Customers with Jeff Gargas
SPI 751: Matt and Pat Talk about the Future of SPI
SPI 750: Why You Have to Bring People Together
SPI 749: The Roadmap to Your Million-Dollar Business This Year with Ryan Moran
SPI 748: In the Year of AI, This Is What I’m Focusing On
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
This American Life
Slate Debates
Stuff To Blow Your Mind
The Incomparable Mothership
The Tim Ferriss Show