Welcome back, fellow spirits enthusiasts, to another captivating episode of Distillery Nation Podcast!
In the latest of the Distillery Nation Podcast, we sit down with Matt McGinnis, the President and Founder of Big Thirst Marketing, a full-service company specializing in the beverage alcohol industry. In this episode, we delve into the fascinating journey of a marketing expert who transitioned from the wine world into the realm of craft spirits.
Matt's journey is an inspiring tale of entrepreneurial spirit and dedication. He started in the wine industry, but as the craft distillery boom took off, he swiftly adapted to help distilleries market and sell their unique products. From his humble beginnings to the thriving business he leads today, Matt shared valuable insights on driving demand for craft beverages.
In our engaging conversation, we covered various topics, including the intricacies of marketing in the alcohol space, the challenges of navigating the off-premises market, and the growth potential of direct-to-consumer sales. Matt's wealth of experience shines through as he offers tips and strategies for distilleries looking to succeed in this competitive industry.
DNP 061: Alan Bishop - Spirits of French Lick
DNP 060: Stephen Gould - Golden Moon Distillery
DNP 059: Ian Thomas - Virginia Distillery Company
DNP 058: My TTB Audit
DNP 057: John Mleziva - State Line Distillery
DNP 056: Melkon Khosrovian - Greenbar Distillery
DNP 055: Chris Swonger
DNP 054: Kara Newman
DNP 053: Honey Spirits Summit - 2019
DNP 052: Daniel and Meg McNeill - Miscellaneous Distillery
DNP 051: Dan Farber - Osocalis Distillery
DNP 050: Kevin and Frank Kurland - Smoky Quartz Distillery
DNP 049: TTB Trade Practices 2019
DNP 048: Keith Seiz - Honey in Spirits
DNP 047: John and Michelle Davenport - Three Crosses Distilling
DNP 046: Paul Mabray - The Wine Revolutionary
DNP 045: Mel Heim - Eastside Distilling
DNP 044: Jennifer Solberg Katzman - Rhine Hall Distillery
DNP 043: Mark Beres - Flying Leap Vineyards and Distillery
DNP 042: Bill Lark - Lark Distillery
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