Erik talks with the CEO of Leupold Optics, Bruce Pettet about being relentless, made in America, and what it takes to cultivate a winning company culture that lasts. They also dive into an impressive feat that Bruce accomplished recently and Erik takes Bruce through a series of "this or that" questions.
Episode 060: 195" Archery Mule Deer "TRON" The Behind the Scenes of the Film
Episode 059: Gear Dump; Erik's Early-Season Archery Mule Deer
Episode 058: Bonsai Bears 3.0 Behind-The-Scenes of Bear Wars
Episode 057: How We Got 100K YouTube Subscribers
Episode 056: New Products Coming Soon!
Episode 055: Transformation Challenge Starts Today!
Episode 054: $50,000 1st Phorm Fitness Challenge + $2,000 Muley Freak Gear Bundle
Episode 053: Like Attracts Like
Episode 052: $44,000 Donation Rifle!
Episode 051: "THE SHOT" High Country Archery Mule Deer
Episode 050: The New 7mm PRC with Seth Swerczek
Episode 049: The BEST NEW Bino Harness For Hunting | GAME CHANGER
Episode 048: Consistency Kills
Episode 047: STOP DOING THIS!
Episode 046: Behind the Scenes of Bonsai Bears 2.0
Episode 045: Starting Your Fitness Journey
Episode 044: Q&A: Preparedness + If Erik Only Had One More Hunt To Choose From
Episode 043: Pushing Through Adversity
Episode 042: Hunt Code - The Unspoken Rules
Episode 041: The Definition of Balance
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