In this episode, Sean sits down with Sharon Park, CEO and President at Sage Digi. They dive into why Sharon started Sage Digi after many years at Google. They go deeper into her experience on how to architect a full funnel advertising strategy for B2B companies. Sharon gives some great insights on how data alignment and cleanliness are key. Sharon gives examples of how she uses those solid CX principles that helped reduce her own company churn from 35% to 5%. Sharon gets deep on her focus on self transform and how that plays into her different life facets.
More About Sharon. https://www.linkedin.com/in/presidentsharon/
Episode 69: Build Your Brand - Beyond the Resume and Create Trust
Episode 68: Establishing a Focus Around Your Branding and Your Customers
Episode 67: Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing
Episode 66: Building Relationships with Specific Social Influencers with Gripping Narrative to Amplify Your Brand's Story
Episode 65: Creating Your Brand's Story
Episode 64: Marketing Software Having Your Back
Episode 63: Helping Brands the Market Products in the "Elephant in the Room" Marketplace
Episode 62: Help Others Solve Their Problems
Episode 61: Make Your Experiences Matter. Marketing in a One Button Click World.
Episode 60: Focusing Your Product to Serve Your Customers
Episode 59: How to Nurture and Evolve a Company's Brand
Episode 58: How to Build Your Online Brand from the Ground Up
Episode 57: Marketing Lessons with an Early Stage Community
Episode 56: How Brands of all Sizes Can Leverage Influencer Marketing
Episode 55: Build Company Brands from Inside Out
Episode 54: Building an Experience rather than a Solution
Episode 53: The Evolution of PR and Creating a PR Process
Episode 52: Small Actions Make Big Impact Using Design Thinking
Episode 51: Marketing Isn't Only to Your Customers. Employees Matter Too.
Episode 50: Marketers Arent the Only Storytellers
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