Two years ago, it was predicted that every creator would have a social token, which would enable fans to bet on that creator and invest in their success. That clearly hasn’t panned out, and in their place, NFTs have become much more popular as a mechanism for creator monetization. We discuss why that is (psychological ownership!) with Matt Alston, the co-founder and CEO of Bonfire, a no-code website builder for web3 creators, brands, and communities. Bonfire enables creators to build web3-enabled spaces to host their community for drops, exclusive content, and token-gated events and experiences. Before Bonfire, Matt was a product manager at Uber focused on Rider Loyalty & Rewards, where he helped launch Uber’s loyalty program Uber Rewards, which has since been merged with their subscription offering to create Uber One. We discuss the lessons learned from Uber’s rewards program as it pertains to airdrops and using tokens as an incentive in web3.
Inside Spotify's Vision for Audio Creators
#33 - Alex Kantrowitz on going solo as the creator economy goes mainstream
#32 - Kat Tenbarge on Why Influencers Need Watchdog Journalism
#31 - Alex Zaccaria, Co-founder & CEO of Linktree
#30 - Turner Novak on Substack Pro, Twitter Spaces, and what makes Clubhouse engaging
#29 - James Young, founder of Collab.Land, on buying Li's first NFT for 13.37 ETH and investing as a form of activism
#28 - Sam Lessin
#27 - Allen Lau
#26 - Katia Ameri & Elijah Daniel
#25 —Joshua Cohen on the Professionalization of the Creator Economy
#24 — Evan Britton on creating a Wikipedia for a new generation and bootstrapping an ad-based business
#23 — Community Hangout with Li, Nathan, and Adam Keesling
#22 — Chris Messina on why the passion economy needs a more stable foundation to keep expanding
#21 — Nadia Eghbal on the parallels between open-source software development and online creators
#20 — Eugene Wei on all things technology, film and media
#19 — Indie Hackers founder Courtland Allen on how to build a profitable online business
#18 — Li and Nathan on the future of online education and "Universal Creator Income"
#17 — Aella on being a top 0.08% OnlyFans creator and opportunities for tech in the adult content world
#16 — Joseph Albanese, CEO and co-founder of Stir, on building business tools for creators and collab culture
#15 — Taylor Lorenz on the creator economy, online entrepreneurship, the changing media landscape, & more
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Money Mondays