Digital Marketing vs. Marketing Automation: What’s the Difference?

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Ep. 70 - Have you ever searched online in an attempt to define the difference between digital marketing and marketing automation? If you have, you already know the search comes up short. In this episode Chris takes a leap to do what has not yet been done and draws a clear distinction between digital marketing and marketing automation. Lumping them into one doesn't serve the business owner or the marketing professional well and it's time to put an end to doing so.