Today I talk with Mike Michalowicz (author of Profit First and many other books) about how he's started multiple 7 figure businesses on the back-end of books he's written. We also talk about:
- how he sold 700k copies of his book, negotiated double the advance, and why he decided to fire his agent and do it himself
- why audiobooks are where all the money is in book publishing
- the 2 types of people that will help you sell more books and grow your business
- A "backlist"; what is it and why is it important for long-term book sales
- Why you should self publish if you want to make money from the book
...and a lot more!
This interview is a blueprint for building a business using books. If you want to grow your business using a book...don't miss this episode!
SPS 042: Writing Words That Sell Your Books with Ray Edwards
SPS 041: Using Books to Drive Product Launches with Danny Iny
SPS 040: What I've Learned from Writing 10+ Books with Joanna Penn
SPS 039: 80/20 Book Sales & Marketing with Perry Marshall
SPS 038: Using Books to Build Passive Income with David McKay
SPS 037: How to Land Big Name Endorsements with Kelsey Humphreys
SPS 036: How to Build an Author Platform with Steve Scott
SPS 035: Using a Book To Get Booked with Grant Baldwin
SPS 034: Clinton White House Speech Writer at Age 23 with John Corcoran
SPS 033: How I Used My Book “Podcast Launch” to Help Create Podcasters' Paradise with John Lee Dumas
SPS 032: Growing My 8-Figure Business With A Book with Ryan Deiss
SPS 031: Building my Business & Group Coaching Program with Jaime Tardy
SPS 030: 6 MONTHS TO 6 FIGURES with Peter Voogd
SPS 029: How I Used A Book Trailer, Facebook Ads & a Launch Team to Launch My First Book with Andrew Ferebee
SPS 028: Getting Your First 10,000 Readers with Nick Stephenson
SPS 027: How to Write a Timeless Book that Sells 500,000 Copies with Josh Shipp
SPS 026: How I Built the Largest Success Training Company in the World Using My Book with T. Harv Eker
SPS 025: You Are a Writer, So Start Acting Like One with Jeff Goins
SPS 024: From Self-Published Author to Front of Store Placement with Eileen Wilder
SPS 023: How to Use Books to Book Yourself Solid & Grow Your Speaking, Coaching & Training Business with Michael Port
Create your
podcast in
minutes
It is Free
The Everyday Millionaire
Pure Hustle Podcast
Making Bank
The Ramsey Show
Planet Money