Beyond Black History Month: Amplify Diversity in Your Marketing & Events Year Round

The events industry is called upon to celebrate and bring attention to holidays throughout the year, Black History Month included. But amplifying black voices and promoting diversity in events and marketing cannot be reserved to one month. We have to be intentional about making it a permanent part of the planning process. Felicia Asiedu (https://www.linkedin.com/in/feliciaasiedu/), Cvent’s Senior Marketing Manager in Europe and co-founder of the Diverse Speakers Bureau (https://www.diversespeakerbureau.com/), and Hana Jacover (https://www.linkedin.com/in/hanajacover/), executive coach (https://hypehousecoaching.com/book-first-session-free) and Women in Revenue (https://womeninrevenue.org) Board Member, join us in this episode to examine diversity, and the current lack thereof, in the event world. They also share their experiences as women of color and journeys of self-reflection and self-love that made them who they are today. Listen in as they discuss the importance of authenticity in diversifying panels, production teams, and suppliers, and offer specific advice for achieving those goals. Along the way, you’ll learn about the role self-reflection and awareness play in ensuring diversity and inclusion in events. Additional Resources: Learn more about the Diverse Speaker Bureau (https://www.diversespeakerbureau.com/) and the Black Speakers Collection (https://blackspeakerscollection.com) Look into the Black Marketers Association of America (https://blackmarketers.org) Find out more about Women in Revenue (https://womeninrevenue.org) Read Ruchika Tulshyan’s article “We Need to Retire the Term Microaggressions (https://hbr.org/2022/03/we-need-to-retire-the-term-microaggressions)” Check out these resources for diverse professionals: https://www.blacksintechnology.net/jobs-board/ (https://www.blacksintechnology.net/jobs-board/), POCITjobs.com (http://pocitjobs.com/), https://noirefy.com/ (https://noirefy.com/)