Summary In this episode, we sit down with Alan Adler to discuss Carlton Rose, the new chairman of REE Automotive's board. We delve into the company's cutting-edge technology and Carlton's significant contributions to the industry. We also tackle the hurdles Nikola faces with hydrogen pricing and infrastructure for their fuel cell electric trucks. Key Highlights - Carlton Rose, the innovative chairman of REE Automotive's board, is our next guest. - REE Automotive boasts a revolutionary full by wire system, eliminating mechanical parts in their chassis. - Carlton Rose's commitment to REE Automotive stems from his belief in their unique technology. - With his extensive industry experience, Carlton Rose is a powerful advocate for REE Automotive. - Carlton Rose prioritizes customer needs and maintenance in his approach. - Nikola confronts challenges with hydrogen pricing and infrastructure for their fuel cell electric trucks. Guests Alan Adler Action Steps - Discover the innovative powertrain technology behind REE Automotive. - Emphasize the value of customer feedback in your business or sector. - Investigate the potential of hydrogen as an alternative fuel for transportation. Listener Challenge Think back to a pivotal moment in your career or business where you faced a strategic choice. What considerations influenced your decision, and what was the outcome? Next Steps Don't miss out on the latest trucking insights! Subscribe to the Truck Tech YouTube channel and newsletter today.
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