151. Stop Making Your Website a Vanity Project

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You poured time and money into a beautiful new website - sleek fonts, perfect colors, and brand photos you’re proud of - but somehow, your sales haven’t moved an inch. Sound familiar? In this episode, I’m diving into one of the biggest myths I see in the online business space: that a polished, pretty website is the key to more conversions. If you’ve been tempted to tweak your colors and fonts (again) instead of digging into the real issues, it’s time to rethink your website conversion strategy.

I’m sharing the top mistake I see digital product creators make on their homepage, why design alone won’t drive sales, and what actually turns browsers into buyers. Think of it this way: a stunning boutique without a checkout counter won’t sell a thing…and neither will a website without a strategy!

Don’t worry, I’m not against good design. I want your website to look amazing—but only after your strategy is in place. If you’re ready to create a website that actually converts, this episode will give you the clarity you need. And if you’re craving personalized support, book a free Website Gameplan call to map out exactly how your site can work smarter to get more sales.

02:12 - Why pretty doesn’t equal profit

04:46 - The biggest mistake I see people make on their website

06:00 -  Getting clear on your website conversion strategy before tackling the design 

09:05 - Three quick things to check to determine if your website needs updates

Links & Resources:

• Book your free Website Gameplan call!
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode151 

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Learn more and get started at kristendoyle.co/care.

Check out my Everything Page at https://kristendoyle.co/everything