We thought we’d close out our season with a light and breezy topic, but that didn’t feel authentic at all so instead we’re discussing the dark and stormy dynamics of multilevel marketing (MLM).
Adding to our personal MLM experiences, we were honored to be joined by former Boss Babe Royal Topaz Queen herself, Emily Lynn Paulson, who is the author of “Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing". Together, we’ll examine the origins of the MLM business model, their shady recruitment tactics, and the promises of financial freedom that often lure individuals into these ventures. Furthermore, Emily shares the story of her exodus from the culture that she hopes will inspire others to break out and find freedom. Whether you’ve been involved with an MLM in the past or present, are a longtime skeptic, or are considering joining one, we hope Emily’s story will speak to you as much as it did to us.
A big thanks to our friends, fans, and haters alike for a fantastic first season. We will, no doubt, be back in 2024 for more snark and hot takes from the digital marketing world and beyond!
Branding Risky Behavior: Targeting for Substance Use During Pride
Yas Queen Slay Hunty: The Problem of Corporate Rainbow-Washing During Pride
She Who Can Not Be Named: A Discussion on Eponymous Branding
Dancing Babies, RickRoll, and Mukbang: Is Going Viral Right For You?
Equal Pay Brought to You by Bagel Bites
The Al Gore Rhythm: Let’s Answer Your Questions!
The 4/20 Episode
Keeping Kids Safe Online, Part 2: Profiting off of Kids' Content
Keeping Kids Safe Online, Part 1: The Youths on The Interwebs
Let’s Get Banned! A Review of the TikTok Drama
The Cost of Wellness: A Discussion On “Health + Fitness” Targeting, Gendered Marketing & GOOP
The Marketing Graveyard: Let’s Get Meta
The Currency of Attention
On the Screen and In the Room: The Lack of Diversity & Representation in Advertising
Fake News, Paywalls, and Dog Whistles: How News Media Today is Flailing (But There’s Still Hope)
The Humanity of Business, Part 2: Our Favorite Mistakes
The Humanity of Business, Part 1: Remember, We’re A Family
Can Brands Be Activists? A Very Whiskey Post-Christmas Special
Launch Party!
Introducing: Target Snarket
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The Power of Storytelling
The Marketing Secrets Show
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Liberty Spenders
The Influence Factor by The Influencer Marketing Factory